Local Bounti Appoints Anna Fabrega as Chief Executive Officer; Craig Hurlbert and Travis Joyner Comment


Thu. May 25th, 2023 - by Lilian Diep

HAMILTON, MT - Ring the alarms and pop the confetti, for Anna Fabrega has been tapped by Local Bounti as its newest Chief Executive Officer. The company’s current Co-CEOs and Co-Founders, Craig Hurlbert and Travis Joyner, will shift to new leadership roles.

Anna Fabrega, Chief Executive Officer, Local Bounti“I grew up in agriculture—my dad still runs a farm in Panama where he grows teak and coffee—and I believe food should be as local and sustainable as possible. Local Bounti represents the most innovative and promising approach to getting customers fresh, high-quality, flavorful food from our farms to store shelves,” Fabrega said. “Craig and Travis have created a best-in-class model for sustainable agriculture. I see a huge opportunity for Local Bounti to expand its customer base and enhance penetration by offering more products in more locations—and do so in a way that's better for the planet.”

Fabrega is a former Freshly CEO and was an Amazon executive for nearly a decade. She will step into her role as CEO of Local Bounti on June 5, 2023. As noted in the release, Fabrega brings more than two decades of operations, consumer goods, and food production experience—not to mention a track record of leading and scaling businesses. She has led the rollout of new Freshly product lines to meet customer demand.

Anna Fabrega has been tapped by Local Bounti as its newest Chief Executive Officer as the company’s current Co-CEOs and Co-Founders Craig Hurlbert and Travis Joyner transition to new roles

At Amazon, Fabrega led and scaled Amazon Go convenience stores and Amazon Kitchen to dozens of locations across the U.S. Before joining Amazon Go’s founding team, Fabrega held leadership roles within Amazon, Microsoft, and Stripes Convenience Stores.

As part of the transition, Hurlbert and Joyner will take on their new roles as Senior Vice President of Strategy and Chief Technology Officer, respectively, and maintain their seats on the company’s Board of Directors.

Craig Hurlbert, Co-Founder and Former Co-Chief Executive Officer, Local Bounti“We started Local Bounti with a vision to help solve global food shortages through a thoughtful and capital-efficient approach that maximizes our unit-level economics through efficiencies driven by our Stack & Flow Technology™,” Hurlbert said. “With Anna as our new CEO, we are poised to expand our reach as we execute on our growth strategy.”

Hurlbert and Joyner co-founded Local Bounti in 2018 in Hamilton, Montana. Local Bounti uses its patent-pending Stack & Flow Technology to grow healthy food in an environmentally sustainable manner that increases harvest efficiency, limits water usage, relies on minimal pesticides, and reduces the carbon footprint of the production and distribution process.

Travis Joyner, Co-Founder and Former Co-Chief Executive Officer, Local Bounti“We are thrilled for Anna to join Local Bounti as our new CEO. Her depth in the retail sector and direct experience scaling up operations is a perfect fit for our business,” Joyner said. “Anna has a keen understanding of how to execute in this operation’s intensive and technologically complex environment, and we look forward to taking Local Bounti's product offering to the next level.”

Congratulations to Anna Fabrega on her new position!

Local Bounti