Mastronardi Produce® Grows SUNSET® Footprint with Longvine Growing Co. in Utah

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Mon. June 13th, 2022 - by Jordan Okumura-Wright

KINGSVILLE, ON - Expansion is the name of the game for greenhouse trailblazer Mastronardi Produce®, which is proud to announce the addition of Longvine Growing Co. to its flavorful family. As the company continues to elevate its U.S. network with this recent move, SUNSET® products will now be grown in a 28-acre greenhouse in Mona, Utah, owned by Equilibrium Capital.

Paul Mastronardi, President and Chief Executive Officer, Mastronardi Produce®“As a market leader, we have a strong following of consumers who seek our flavorful SUNSET products,” says Paul Mastronardi, President and Chief Executive Officer, Mastronardi Produce. “The western market has been a strategic focus for us more recently, and with this agreement, we are excited to bring even more locally-grown, premium produce to that region.”

This Mona greenhouse location brings the opportunity to expand by almost double its current size, according to a press release, driving Mastronardi closer to its goal of increasing its U.S. acreage by an additional 1,500 acres over five years. The company also stated it will continue to explore opportunities for growth with strategic partners in the U.S. West.

Mastronardi Produce® has announced the addition of Longvine Growing Co. to its family, elevating its U.S. network of SUNSET® products

Dave Chen, Chief Executive Officer, Equilibrium Capital“We are pleased to expand our partnership with Mastronardi Produce, the produce category leader in controlled environment agriculture and marketing,” remarks Dave Chen, Chief Executive Officer, Equilibrium Capital. “Our Utah greenhouse facility is in the hands of a world-class organization. I would also like to recognize the hard work and dedication of the Longvine team.”

To give you an idea of the breadth and depth of the company’s reach, Utah becomes the eighth local producing state in the Mastronardi Produce USA network with this new addition. Today, the network now reaches two-thirds of the American population with SUNSET produce same-day or next-day delivery. The high-tech lit facility will be operated by The Utah Greenhouse Company.

As its flavorful greenhouse-grown produce continues to reach all corners of North America, we want to congratulate Mastronardi Produce on such amazing and strategic success.

Mastronardi Produce®