Mastronardi Produce® Honored for BerryWorld® Blueberry Snack Pack’s Packaging Innovation; Paul Mastronardi Comments
KINGSVILLE, ON - With today’s consumer shopping with their eyes first, it is no wonder that innovative packaging and branding are essential components in the strategies of the most successful fresh produce leaders. Enter Mastronardi Produce® which has been recognized with a Global Packaging Award at this year’s PAC Global Leadership Awards for its BerryWorld® Blueberry Snack Pack. Taking home the award for Best New Brand in the Food and Beverage Category, this honor marks Mastronardi’s 10th PAC Award.
“We are so proud to accept continued recognition for the work we do on packaging design, and innovation,” Paul Mastronardi, President and Chief Executive Officer of Mastronardi Produce Ltd, expressed. “We passionately believe that bringing new ideas and exciting designs to the produce section helps to elevate the category as a whole, and is an important element in inspiring people to eat healthy.”
Greenhouse berries have become a key player in the category, filling the growing demand for high-quality, flavorful berries 365-days a year. Mastronardi is helping the cause and responding to that call with a host of berry innovations which include the new BerryWorld Blueberry Snack Pack.
Hosting an eye-catching and cute blueberry shape and whimsical graphics, this new item is sure to be a hit across demographics and age groups. Making fruit fun is only made better when it has that amazing flavor to back it, and Mastronardi is a master at cultivating winning tastes throughout greenhouse produce.
According to a press release, the palm-sized, single-serving, Topseal package is a convenient and innovative format for blueberries, utilizing a resealable film that reduces plastic. Additionally, rinse holes right in the tray make on-the-go snacking more convenient than ever.
Congrats, Mastronardi Produce, on this prestigious Global Packaging Award! We cannot wait to see what else 2022 holds for the greenhouse trailblazer.