WATSONVILLE, CA – To encourage consumers to flavor their summertime grilling dishes with mushrooms this season, Monterey Mushrooms has announced a new website page and ebook, 10 Ways to Kebab with Mushrooms.
“Studies have shown us that fresh mushrooms are consumed most frequently in the summer,” said Lindsey Roberts, Marketing Coordinator. “We decided to capitalize on this time by sharing some of our favorite kebab combinations to inspire consumers to fire up their grills. Kebabs using mushrooms are easy, fun, and they don’t make a big mess in the kitchen.”
Partnering with local food and lifestyle blogger, American Huney, to bring the kebab selections to the tasty top, the company said in a press release that the recipes and tips featured will turn even a novice griller into a master.
The new webpage includes the three step-by-step recipe videos and the free ebook. To download the ebook, consumers must answer a few easy questions to provide the company with insights about mushroom users. Monterey Mushrooms intends to use these answers to better understand consumer preferences, which will also benefit the company’s retail and foodservice partners.
Find the new website page and ebook here, and get your grill on with AndNowUKnow this summer as we continue to provide the latest in industry innovations and marketing techniques.
