Potato Market Holds Steady as Demand Remains Good

UNITED STATES - Potato demand remained good across major domestic shipping regions, with markets largely steady and some categories moving higher in Colorado and Idaho, according to the USDA's July 31, 2026 National FOB Review.

In Central Wisconsin, the market for Russet Norkotah potatoes remained steady under good demand. U.S. One 50-pound cartons ranged from $17.00–$21.00 for 40s through 70s, mostly $17.00. Prices for 80s ranged from $15.00–$18.00, mostly $15.00–$17.00, while 90s were $12.00–$17.00, mostly $13.00, and 100s were $10.00–$13.00, mostly $12.00. Baled five 10-pound film bags ranged from $8.50–$12.00, mostly $9.00–$9.50, while baled 10 five-pound film bags ranged from $9.50–$13.00, mostly $10.00–$10.50.

In the Columbia Basin of Washington and Umatilla Basin of Oregon, good demand accompanied a steady market for Russet Norkotahs. U.S. One 50-pound cartons of 40s through 70s ranged from $14.00–$15.00, with occasional higher prices. The 80s were reported at $12.00–$13.00, 90s at $10.00–$11.00, and 100s at $9.00–$10.00, each with occasional higher prices. U.S. Two 50-pound sacks with a 10-ounce minimum were reported at $8.00, with occasional higher prices.

Colorado's San Luis Valley also reported good demand, with baled Russet Norkotah offerings moving higher while other categories remained steady. U.S. One 50-pound cartons generally ranged from $13.00–$15.00, with 40s mostly $14.00–$15.00 and 90s and 100s also mostly $14.00–$15.00. Baled five 10-pound film bags ranged from $6.00–$7.00, while 10 five-pound film bags were $7.00–$8.00.

In Idaho's Upper Valley and Twin Falls-Burley District, demand was good and most Russet Burbank categories moved higher, while U.S. Two six-ounce minimum potatoes remained steady. U.S. One 50-pound cartons of 40s through 70s ranged from $14.00–$16.00, mostly $15.00–$16.00. The 80s ranged from $13.00–$15.00, while 90s were $10.00–$13.00, mostly $11.00, and 100s were $9.00–$11.00, mostly $9.00. U.S. Two 50-pound sacks ranged from $4.00–$5.00, mostly $5.00, for six-ounce minimum sizes and $6.00–$8.50, mostly $8.00, for 10-ounce minimum sizes, with occasional higher prices.

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