NASHVILLE, TN - Always on the leading edge of innovation, top marketing and communications executives from Ready Pac Foods are heading to the exclusive, invitation-only Brand Partnership Forum in Nashville, TN this week. The company, notorious for its original Bistro Bowl® complete meal salad, will be represented by Alan Hilowitz, Director, Corporate Communications, and Priscila Stanton, Director, Marketing at the event.
Brand Partnership Forum brings more than 150 top decision makers in retail, advertising, and entertainment together to focus on the insights, trends, and partnership marketing tactics that are driving the marketing community to new heights, according to a media alert.
Alan Hilowitz and Priscila Stanton will present on October 20th at 10:30 a.m. Central Time, and cover a variety of topics including:
- Ready Pac Foods history and acquisition by multinational vegetable company Bonduelle.
- Current position as the leader in fresh prepared meal solutions.
- Overview of the fresh prepared meal solutions industry and consumer research data.
- Current marketing strategies and consumer engagement programs.
Dedicated to giving consumers the freedom to eat healthier for nearly 50 years, Ready Pac Foods has been at the forefront of innovation with one of the first pre-packaged salad blends on the U.S. market, the invention of the modified atmosphere packaging to extend shelf-life, and the triple wash process for all of its greens.
Stay tuned to AndNowUKnow as we continue to bring you the latest in fresh produce innovation.
