Retailers Fix on a Healthy Obsession: Mango Mania


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Fri. June 1st, 2012 - by Whit Grebitus

<p><strong>Orlando, FL</strong><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> The National Mango Board will be promoting a healthy obsession throughout the month of July with its Mango Mania Display Contest. The campaign offers 27 produce department managers with winning displays over $10,000 in cash prizes. The contest is designed for individual stores or small chains with up to 50 stores. Entries must be received at the NMB office by Aug. 20, 2012.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> In order to catch the NMB's eye, produce managers should create big, vibrant mango displays that display creativity and educate shoppers about mangos. All displays must be in place for at least seven days between July 1 and July 31, 2012 in order to qualify for the prizes.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> NMB Director of Marketing, Megan McKenna, states, “Small retailers are very important to the mango industry and since our ongoing retail promotions program is geared to large and mid-sized chains, this contest is our way of helping smaller retailers boost their mango sales and win prizes along the way."<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> Prizes will be awarded by the NMB in three store categories: one to five registers, six to nine registers and ten registers or more. In each category, nine prizes will be available, including $1,000 for first place, $750 for second place, $500 for third place, and $200 each for six honorable mention winners. The Mango Mania Display Contest POS Kit is available on request. </p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="www.mango.org" target="_new">National Mango Board</a></p><hr class="legacyRuler"><hr class="invisible minimal-padding">