Sun World International LLC Launches Consumer-Friendly Mobile Site


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Tue. July 30th, 2013 - by Jordan Okumura-Wright

<p>Sun World International has launched its consumer-friendly mobile site. The new site will provide smart phone and tablet users faster and easier navigation of the company’s website while delivering faster upload speeds and better small screen navigation. </p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p>Senior Vice President of Sales &amp; Marketing Gordon Robertson, stated, “We recognize the massive growth of mobile internet usage. Sun World’s new mobile site ensures that however consumers interact with our brand online, they have a positive experience. We’re delivering the information consumers want in the format they want."</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p>Mobile site guests can easily and quickly scroll through product images and videos, learn about Sun World’s signature products, such as MIDNIGHT BEAUTY® black seedless grape or tasty LE ROUGE ROYALE® peppers, browse through recipe ecommendations, and directly contact the company with product feedback. </p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p>The mobile site also has a special section dedicated to Food Safety and traceability where consumers can enter a numeric code or scan a QR code found on grape clamshells and specially marked grape and pepper bags, according to a press release. Consumers will be connected back to the farm using the Foodlink TRUETRAC traceability system. Produce lovers can then learn about the product’s growing locale and meet the farmer who grew their product.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://www.sun-world.com/products" target="_new">Sun World</a></p><hr class="legacyRuler"><hr class="invisible minimal-padding">