Wendy's Introduces Two New Fresh Salads


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Mon. March 10th, 2014 - by Sarah Hoxie

<p>As the ‘fresh’ competition heats up, Wendy's is providing salad consumers with new options for on-the-go meals with the debut of two new menu items- the Asian Cashew Chicken Salad and BBQ Ranch Chicken Salad. Salad innovation is part of Wendy's ongoing brand transformation that includes the re-imaging of restaurants, an updated Wendy's logo, consumer-preferred menuboards as well as new packaging, according to a press release.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><img src="https://cdn.andnowuknow.com/legacyWriterImages/wendys031014bdy.jpg" alt="cropped_Image_031014" /><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">The chef-inspired flavors and cutting edge ingredients bring fresh new tastes to the menu, typically found in casual dining restaurants.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">"Wendy's is a leader in the salad business and we are very excited to raise the bar even higher," said Craig Bahner, Wendy's Chief Marketing Officer. "Our latest premium salad innovations feature unique fusions of flavor, made with high-quality, contemporary ingredients. And as always, our salads are freshly prepared every day in our restaurants. These two new additions to our salad line prove, once again, that we are serious about elevating our salad line."<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">The Asian Cashew Chicken Salad offers a nutritious salad option with the fully dressed full-size salad touting only 380 calories and the half-size option only 240 calories. The Asian Cashew Chicken Salad offers more popular and trendy ingredients that include fire-roasted edamame and freshly slived red peppers. Spicy roasted cashews dusted with garlic, onion and sea salt, and a Light Spicy Asian Chili Vinaigrette made with chili garlic sauce, roasted peanuts, soy sauce, lime juice and brown sugar are also welcomed ingredients. Also find freshly sliced cucumbers, a lettuce blend made up of 11 different kinds of field greens topped with a warm, grilled chicken breast fillet chopped fresh to order.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>The BBQ Chicken Salad offers premium ingredients that include fire-roasted corn, freshly diced tomatoes, Applewood Smoked bacon and a warm, grilled chicken breast. The dish is served with a BBQ Ranch dressing, made with real buttermilk, parmesan cheese, ancho chili pepper, honey and brown sugar. The BBQ Chicken Salad also includes 11 different kinds of field greens.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">"When it comes to salads, consumers don't want to compromise. They want great new tastes and nutritious options. They want high quality ingredients but at a fair price," Bahner said. "In fact, these salads cost about 25% less than our fast casual competitors."<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">Additionally, Wendy's is updating its Garden Side Salad by adding freshly sliced cucumber and red peppers to round out the staple ingredients of the restaurant's lettuce blend, grape tomatoes and croutons.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">"We continue to develop core menu and limited-time only product innovations that our customers love," said Bahner. "Menu innovation is a central part of our brand transformation that we intend to continue to execute at a high level in 2014 to grow sales and profits." </p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href=" http://www.aboutwendys.com/Investors" target="_new"> Wendy's</a></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">