DELANO, CA - A First Class™ experience is coming to Viva Fresh, and trust me when I say you don’t want to miss out. Sunview Marketing International is landing in San Antonio, Texas, ready to emphasize its role as a Single Source® for delicious, high-quality California table grapes.
“Sunview is one of the few truly integrated, multi-generational family table grape growers. We own and manage every step of the process. This complete control allows us to deliver a consistent First Class™ eating experience,” Bryan Roberts, Director of Retail Development, explains as we discuss the company’s Viva Fresh platform. “We’ll be showcasing our First Class™ program, highlighting our exclusive Sunview varieties. We’ll also be communicating how we plan to grow our variety portfolio in the next several years, so attendees will not only get a look at our current portfolio, but also some exciting things in the pipeline.”
Viva Fresh show-goers will get an up-close look at this First Class™ portfolio just in time to start planning for the California table grape season.
“The timing of the show is great as it is in the lead-up to the season,” Bryan shares. “With our season starting around July 1, we are currently in bloom and able to get a good look at what the season is going to look like when it starts. Viva Fresh is a great opportunity to get in front of customers and communicate the benefits of our program, while also sharing some early details for the upcoming season.”
As Bryan notes, the timing, size, and location of Viva Fresh provide a host of unique benefits, opening up the door to in-depth conversations and creating an exciting platform for industry collaboration.
Be sure to stop by booth #702 as you explore the show floor this week (April 16–18), and keep checking ANUK for more exclusive event insights!
Companies in this Story
Sunview
Over sixty years ago, Marko Zaninovich established Sunview's roots. Sunview is one of California's largest family-owned…
