LEAMINGTON, ON - Two standout products and an exciting period of growth will be the topic of discussion as Nature Fresh Farms brings its DEVOURS and Sauci offerings to this year's CPMA Convention and Trade Show. DEVOURS, a premium grape tomato that delivers a naturally sweet, juicy snacking experience, and Sauci, a premium Roma tomato that makes ordinary meals more memorable, reflect the greenhouse grower's continued focus on flavor-forward, consumer-driven innovation in the fresh arena.
"Consumers are not waiting for produce to catch up to them. DEVOURS and Sauci deliver the kind of fresh flavor worth reaching for, and CPMA is the right moment to prove it," explains Amanda Armstrong, VP Product and Brand Strategy.
Nature Fresh Farms combines year-round greenhouse production with a strong focus on innovation, quality consistency, and consumer-led brand building. This foundation allows the company to invest in products that resonate with today's consumers while delivering the freshness and flavor that keeps them coming back — and positions Nature Fresh as a category leader and strong partner at retail.
"Our focus through 2026 stays consistent: understand the consumer, build products that earn a place in their daily lives, and be the choice shoppers feel good about, wherever they are choosing fresh," Amanda adds.
To learn more about these innovative products and the ongoing growth at Nature Fresh Farms, stop by booth #1521 during the show!
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Nature Fresh Farms
Nature Fresh Farms began as a “build & sell” project in 1999. As a greenhouse designer, manufacturer, and builder,…
