Fresh Del Monte Blasts Off With A Global Campaign in Celebration of Disney and Pixar’s “Toy Story 5”; Ivan Brown Comments

CORAL GABLES, FL - Fresh Del Monte Produce Inc., a global leader in fresh and shelf-stable produce, is teaming up with Disney and Pixar’s Toy Story 5, in theaters June 19, to celebrate the cinematic return of the iconic characters. As part of a worldwide campaign, Fresh Del Monte is sparking imagination and promoting healthy habits by bringing over 600 million co-branded Toy Story 5 pineapple hangtags and banana stickers to produce aisles across all participating regions. In addition to in-store activations, the campaign will include interactive, Toy Story 5-inspired digital promotions and social media content featuring Woody, Buzz Lightyear, Jessie, and the whole gang, and a sweepstakes offering grocery shoppers and families a chance to win a five-night trip to Barcelona.

“We’re honored to collaborate with Disney and Pixar’s Toy Story 5 to literally bring Woody, Buzz Lightyear, Jessie, and the beloved franchise to life alongside our Del Monte® bananas and pineapples in conjunction with the film’s global release,” said Ivan Brown, Senior Director of Marketing for Fresh Del Monte in North America, in the recent release. “We strive to make fresh fruit a priority in everyday adventures. By teaming up with an entertainment powerhouse, we’re together creating fun, memorable experiences in produce aisles and helping to instill healthier habits for families.”

Highlights of Fresh Del Monte’s co-branded promotion include:

• Co-branded Packaging: Del Monte® bananas, Del Monte Gold® Pineapples, and Honeyglow® Pineapples now feature Toy Story 5 characters on stickers and hangtags, available in-store and online through July 31, 2026.
• Barcelona Sweepstakes: Fans, ages 18 and up, may scan the QR code on co-branded fruit or visit freshdelmontefun.com to enter for a chance to win* a 5 night family trip to Barcelona, including, subject to availability, visits to Barcelona’s famous Colorful Park & Gardens, tickets to Barcelona’s Science Museum, a guided horseback tour in Montserrat, gelato, and more.
• Interactive Content: Explore fresh recipes and enter exclusive giveaways like merchandise and movie tickets to see Toy Story 5 in theaters on Instagram.

For more information about Fresh Del Monte, participating regions, and to enter the sweepstakes, visit freshdelmontefun.com or follow along on Instagram.

^{*NO PURCHASE OR PAYMENT NECESSARY TO ENTER OR WIN. Open to legal residents of the 50 U.S./D.C. and Canada, age 18+. Void outside the 50 U.S./D.C., Canada and where prohibited. Sweepstakes starts at 12:00:01 AM ET on 05/01/26; ends at 11:59:59 PM ET on 07/31/26. Total ARV of all prizes: $12,810 USD. Odds of winning will depend on the number of eligible entries received. For full Terms & Conditions click here and for the Official Rules, visit freshdelmontefun.com.}