Watsonville, CA - Welcome to this episode of Shop Talk. Tim Youmans, Vice President of Sales for Driscoll Strawberry Associates, Inc. joins us from this year's PMA Fresh Summit in Atlanta to discuss its Berry Patch. The company which has been family owned run for over one hundred years, specializes in strawberries, raspberries, blueberries and blackberries, both conventional and organic varieties. Driscoll’s research and development teams use natural breeding methods to create the patented conventional and organic berry varieties. Berries currently rank as the number one category in the produce department, making this company's product a highly demand item for retailers and consumers. Driscoll's goal this season is to keep up with both the supply and demand for the season's preferred produce.<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">www.driscolls.com<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">
