Welcome to Shop Talk! On this episode, Howard Nager, Vice President of Marketing for Domex Superfresh Growers, joins And Now U Know to talk about Domex Superfresh's current fruit offerings. The company is featuring its line of both organic and conventional apples and pears as well as a lot of different merchandising ideas like bins, bags, tote bags and especially the QR codes now on the packaging. The QR codes make it very easy for consumers to identify what the product is, what the company is about, nutrition information, recipe ideas, and facts about the different items that Domex Superfresh sells. The company is offering bilingual, paper tote bags with Spanish on one side and English on the other. The bags also come in French. The company is looking to target ethnic markets, the bilingual community and Canada, in which it sells.<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">
