<p><strong> Pleasanton, CA</strong><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">Safeway is promoting its Just for U digital savings program by featuring a real shopper’s testimonials in the chain’s YouTube marketing videos. Safeway Shopper, Margaret, describes her experience with Just for U, providing viewers with a tutorial on how to sign up for and get the most out of the program. She describes how shoppers can generate personalized shopping list using Just for U, along with viewing Safeway’s weekly ad, loading savings directly onto their loyalty cards, and receiving email offers for additional savings opportunities. </p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p>Margaret explains, “It’s kind of like getting an upgrade to your club card. It gives you access to all the coupons, deals, and savings available all in one place.” In a separate promotional video, Margaret outlines how the digital coupon center works. The site’s digital coupon center gives shoppers the savings that traditional coupons provide, but without the hassles of clipping and organizing.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://www.safeway.com/" target="_new"> Safeway </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding">
