Potandon Produce is teaming up with Sony Pictures Home Entertainment on a new packaging promotion. With the upcoming release of Sony’s new animated comedy, Cloudy with a Chance of Meatballs 2, Potandon will be offering consumer potato bags carrying a $5.00 off instant redeemable kwik lok coupon redeemable when both the DVD and the potatoes are purchased together.
Idaho packs of 3 lb., 5 lb., and 10 lb. Green Giant® Fresh, Klondike Brands®, SunFresh® and private label potatoes packed by Potandon Produce will carry these offers, according to a press release. The specially marked packages will be distributed starting in late January with a coupon expiration date of March 31, 2014.
The movie presents “foodimals,” food and animal creations like that character Potatopotomus. Potandon will have additional point of sale materials available to highlight the promotion as well as an aggressive email and online social media program will be launched to support the promotion.
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Potandon Produce
Potandon Produce leads North America as a marketer with unmatched supplies and quality of fresh potatoes and onions. Our…
