With United Fresh 2014 just around the corner Ready Pac Foods is introducing more complete meal solutions in the single serve salad segment. The company has launched a new line of six Bistro® Bowl™ Wrap Kits, three new chopped salad bowl recipes, and a new brand and packaging redesign.
“It’s a Ready Pac tradition to deliver delicious and healthy meals at 300 calories or less and our new Bistro® Bowl™ product line does exactly this,” states Tristan Simpson, Ready Pac’s Vice President of Corporate Communications. “We are so excited to share the many ways that Ready Pac is developing solutions to meet the needs of consumers in an effort to lift sales at the retail level.”
Keep an eye out for the Ready Pac® Ready Snax™ product launched earlier this year. The item is a contender in the 2014 United Fresh New Product Awards in the Best New Packaging category. Ready Pac is also adding three new Chopped Salad recipes to their menu of Bistro-authentic single serve salads. They include: Chopped Italian, Chopped-Kickin’ BBQ and Chopped Kale Apple. In addition to the product expansion, Ready Pac has rolled out a brand name update and fresh design for their Bistro® product line, according to a press release.
United Fresh attendees will be introduced to the new products, brand, and design at Ready Pac’s Business Suite #1271. The six restaurant-inspired Bistro® Wrap Kits will be featured in all their fresh produce glory along with their artisan tortillas, protein, and flavorful sauces. Since the ingredients are separate, the wrap is built fresh by the consumer.
United Fresh is shaping up to be an eventful show. See you all there!
Companies in this Story
Ready Pac Foods
Southern California-based Ready Pac Foods, Inc. has been giving people the freedom to eat healthier for more than 45…
