CHAROLTTE, NC – Chiquita has launched an eight-week national recipe contest, which started September 29 and will run until November 23, 2014.
The Chiquita Cooking Lab will also be celebrating the versatility of the banana by promoting new uses of the fruit including health focused recipes, creative snack ideas and kid-friendly combinations during the contest.
Every week, company participants will discover a list of three predetermined ingredients to incorporate in their Cooking Lab creations via Chiquita’s new FanFun App or at www.ChiquitaBananas.com/CookingLab. The new interactive app gives consumers a fun new way to interact with the Chiquita brand while being rewarded with branded merchandise, according to a press release.
Throughout the contest, five first prize winners will be awarded Chiquita kitchen prize packs each week, and a grand prize winner will be awarded $4,000 each week. Additionally, the grand prize winners will have their recipes turned into a stop motion video, and all winning recipes will be shared on social media and on Chiquita’s website.
To help educate and motivate consumers to make healthier choices, Chiquita’s Cooking Lab contest will act as a source of additional encouragement for Americans to become more conscious of what goes into family recipes.
To learn more about the contest, contest rules and the Chiquita Fan Fun app, click here.
