FOWLER, CA - As Bee Sweet welcomes a three-decade milestone, the company has announced that it is freshening up its face with a new logo.
“When Bee Sweet Citrus first opened its doors in 1987, we were a small company and worked with a few citrus commodities,” said company President Jim Marderosian. “Since then, we’ve grown to farm over 13,000 acres and grow over 20 different citrus varieties. We’re fortunate to have come this far in terms of success, and we’re eager to see what’s in store for the future.”
To help mark such strides, Bee Sweet Citrus has revealed what it described in a recent press release as a new, vintage-style logo–a happy, cartoon-like bee in the center of the company’s name.
“When our team was thinking of ways to celebrate 30 years of hard work and success, we felt that there is no better way to do so than through a successful rebranding campaign,” said Monique Bienvenue, Bee Sweet Citrus’ Director of Communications. “Our vintage logo is fun, inviting, and quite memorable–much like the individuals who started the company and are still working with us today.”
Family-owned and operated, Bee Sweet Citrus has grown from its humble beginnings to become one of the largest citrus shippers on the West Coast. Today, it offers organic, conventional, and specialty varieties as it continues to grow its position in California’s agriculture industry.
Congratulations to Bee Sweet Citrus on this newest chapter in its company history.
