JACKSONVILLE, FL - Banner business is booming for Southeastern Grocers’ (SEG) Winn-Dixie format. Building on this explosive growth, SEG has announced its plans to introduce four new Winn-Dixie stores throughout Florida on November 11, with the completed conversion of three former Earth Fare stores located in Boynton Beach, Jacksonville, and Lakewood Ranch, and one former Lucky’s Market in Gainesville.
“At Southeastern Grocers, we are committed to providing an exceptional shopping experience for all of our customers, and we are proud to soon introduce four new Winn-Dixie stores crafted with offerings for our customers’ distinct tastes and preferences,” Anthony Hucker, President and CEO, said. “We’ve expanded our product assortments in these new stores to ensure our customers have fresh, quality products at the right price for every meal. As we expand our footprint, we are able to support more communities throughout Florida and be the grocer our customers and communities can always count on.”
Each store is being designed with a specialized approach to provide customers with a unique shopping experience featuring the freshest produce, as stated in a press release. SEG will introduce new signature categories throughout the four Winn-Dixie stores with a wide product selection and specialty items in each department. Customers will immediately notice expanded varieties of signature items, including fresh and dried peppers, tomatoes, and mushrooms, and a unique assortment of tropical fruits and berries throughout the new farm-fresh produce departments. Customers can also enjoy a wide range of specialty food selections for various dietary preferences throughout the new stores, including an expanded offering of organic, natural, and gluten-free options.
As a continued COVID-19 safety precaution, the grand opening celebrations will include small ribbon-cutting ceremonies the morning of November 11, where customers will be encouraged to maintain social distancing protocols while they enjoy the fresh, extensive offerings of their new local Winn-Dixie. Customers can also enjoy all the benefits of their new Winn-Dixie in the comfort of their home with the grocer’s convenient grocery delivery services through e-commerce partners. New customers are encouraged to download the Winn-Dixie mobile app and enroll in the grocer’s loyalty program for additional savings, coupons, and rewards.
These store openings are the first of eight new Winn-Dixie stores throughout the state of Florida. Winn-Dixie’s continued store growth will also include the introduction of new locations in Ft. Myers, Lake Mary, and Melbourne later this year and Viera in early 2021. This expansion follows the February opening of a new Winn-Dixie store in the grocer’s hometown of Jacksonville in response to the local city and community plea to combat an impending food desert in the Brentwood community with the closing of a Publix store.
The eight new Winn-Dixie stores will provide more than 700 jobs and opportunities to community members throughout Florida. The grocer is encouraging engaging, energetic individuals interested in joining the certified Great Place to Work® and committed to providing customers with quality service to apply online.
How else might SEG capitalize on its recent banner expansion? We at AndNowUKnow will keep you informed.
