KERRVILLE, TX - Innovation has once again brought a new level of convenience to the retail sector. H-E-B recently announced the formation of a new partnership with Texas A&M University as it rolls out its Campus+ grocery delivery service. By introducing this platform at Texas A&M, consumers who live on campus will be able to receive grocery deliveries through the H-E-B app right at their doorstep.
“H-E-B’s Curbside and Home Delivery is a favorite throughout the state, making shopping on the go more convenient than ever,” said Lacey Dalcour Salas, Public Affairs Manager, H-E-B. “By using the My H-E-B app or shopping online, H-E-B’s personal shoppers will hand pick your grocery selections and deliver to you curbside, doorstep, and on campus at your scheduled time.”
Those who live on the Texas A&M campus, including students, faculty, and staff, can now use H-E-B’s website or app to choose from eight delivery zones and receive grocery orders to their front door for a $5 fee, according to a press release. The campus delivery option is currently available on the College Station main and West campuses. Additionally, curbside pickup is now free.
“H-E-B is an iconic Texas brand and has been a long-standing partner of Texas A&M University,” said Shane Hinckley, Vice President of Brand Development, Texas A&M. “We’re excited to expand our relationship to include Campus+, which allows us to bring unique services and experiences to the Aggie community, such as campus deliveries.”
H-E-B has been a partner of Texas A&M Athletics since the 2005–06 school year and serves as the “Official Tailgate Headquarters” for football. Since the pandemic interfered with last year’s football season, H-E-B has transformed into the “Official Grilling Zone” to meet any and every Gameday grilling need.
This partnership brings together two iconic Texas names, as H-E-B was started in 1905, when Florence Butt planted the seed of what would become H-E-B in Kerrville, Texas. Since then, H-E-B has grown to more than 400 stores across the state and in 2020 reported over $28 billion in annual sales.
AndNowUKnow will continue to report as more pivotal new partnerships are revealed, so keep reading.