VERO BEACH, FL - A new Sales Account Executive is taking his position within Greenyard USA/Seald Sweet’s Sales team. Industry veteran Keith Leichty has taken up his new role within the company, bringing a wide range of expertise to the team.
Leichty wields extensive expertise and strategic vision in this key role. He possesses a rich background in the grape industry, from founding and leading BellaVista Fruit and fostering strategic alliances in the Chilean grape industry. As a nine-year Chiquita veteran, he excelled at managing retail and wholesale accounts for Chilean imports and eventually became Vice President of Sales.
As noted in the release, Leichty’s six-year tenure at Dole further honed his expertise, where he notably worked on expanding sales of South African citrus. Born and raised on an Iowa farm, Leichty’s commitment to sustainable farming practices aligns seamlessly with Greenyard USA/Seald Sweet's values.
Mayda Sotomayor, Chief Executive Officer at Greenyard USA/SealdSweet, commented on Leichty’s appointment.
“We are excited to have Keith Leichty on board,” said Sotomayor. “This marks another major milestone in our continuous growth strategy. His extensive industry experience and proven track record will enable us to further ease the burdens of our customers and build upon our Integrated Customer Relationship model.”
Congratulations on the new chapter, Keith Leichty!
