Fresh Solutions Network's Side Delights® Amplify Opportunities Ahead of the Grilling Season; Kathleen Triou Discusses


Tue. April 30th, 2024 - by Melissa De Leon Chavez

NEWPORT BEACH, CA - Consumers are breaking out the barbecues and getting ready for some warm weather cookouts. Side Delights® BBQ-friendly Petite potatoes and Prime Select Russet potatoes serve as cost-effective, healthy, and time-saving options for celebrating upcoming holidays at home.

Kathleen Triou, President and Chief Executive Officer, Fresh Solutions Network

"BBQ is king with summer holidays,” noted Kathleen Triou, President and Chief Executive Officer of Fresh Solutions Network, the parent company of Side Delights. “It is also queen as more women master grilling and appreciate speed hacks since they typically prepare the rest of the meal too.”

The Fourth of July is the most popular holiday for BBQ, followed by Memorial Day and Labor Day, a press release stated. As Memorial Day approaches, retailers can prepare accordingly, with data showing that 76 percent of consumers who celebrate Memorial Day say they consume their holiday meals at home and must stock up on their favorite grilling items.

Side Delights® BBQ-friendly Petite potatoes and Prime Select Russet potatoes serve as cost-effective, healthy, and time-saving options

Potatoes are well positioned as vegetables move from a grilling side dish to the main course. Meat faces competition with younger generations, as studies show that Gen Z is trending away from traditional protein sources, opting for healthier and/or vegetarian choices, the release noted.

“Grilling with Side Delights potatoes is healthy, fast, and easy,” noted Triou. “There is no peeling needed—just cut them in half or put them on a skewer to cook on the top rack along with the meat.”

Potatoes are well positioned as vegetables move from a grilling side dish to the main course

As a time-saving hack, Side Delights recommends microwaving the Petite potatoes for three minutes before placing them on the grill. Side Delights also offers Prime Select Russet potatoes pre-washed, same-size spuds for equal cooking time convenience.

Looking to grill up some potato sales this summer? Side Delights could be the partner for you.