California-Based Hispanic Grocery Chain El Super Expands Footprint; Sal Esquer Details


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Mon. July 15th, 2024 - by Melissa De Leon Chavez

LOS ANGELES, CA - Tomorrow is the day! Hispanic retailer El Super is opening its newest store in Bell Gardens, California. The 41,000-square-foot store will offer customers exceptional quality, variety, and value at the lowest possible prices. This expansion marks the second new El Super of the year.

"We can't wait to open our doors in Bell Gardens and extend a warm welcome to our community," said Sal Esquer, Senior Regional Director. "The El Super shopping experience combines great prices with outstanding service, tailored to meet the unique needs of everyone in our vibrant community. We look forward to welcoming everyone to our new store in Bell Gardens!"

The store will provide shoppers with a vast assortment of grocery products from Latin America as well as household favorites. Approximately 125 positions have been filled to fully staff the new store, according to a press release.

Hispanic retailer El Super is opening its newest store in Bell Gardens, California (Photo: Business Wire)

In celebration of the opening, El Super will be presenting two $3,000 donations to Human Services Association and the Mexican-American Opportunity Foundation. The donations are part of El Super’s commitment to supporting organizations and causes in the communities where it operates.

As the retailer continues to expand, keep reading ANUK.