DELTA, CANADA - With the Global Produce & Floral Show on the horizon, WINDSET FARMS® is unveiling a new addition to its product portfolio: SWEETIES™ Seedless Mini Peppers.
"As the movement toward healthier lifestyles continues to grow, SWEETIES™ Seedless Mini Peppers fit perfectly into what today's consumers are looking for," remarked Ryan Cherry, Director of Sales. "We're thrilled to introduce this new variety that brings an unbeatable balance of flavor, color, and ease to any routine."
These peppers are available in red, orange, and yellow, in addition to being non-GMO and greenhouse-grown.
According to a press release, research shows that fresh, nutritious snacks are at the forefront of consumer preferences, especially as shoppers seek healthier alternatives to satisfy their cravings. SWEETIES Seedless Mini Peppers answer this growing need by offering a naturally sweet and flavorful option for snacking on the go.
There’s also new packaging to complement the launch. The new SWEETIES LDPE bag, available in a 1 lb and 1.5 lb option, reduces plastic usage by 20 percent compared to laminated pouch bags, the release explained.
"We're committed to delivering delicious, fresh produce in a way that minimizes our environmental impact," Cherry added.
The product shares the playful design of YUM YUMS™ Cherry Tomatoes, which saw impressive month-over-month sales following its launch last October.
"The response has been overwhelmingly positive, with parents and kids alike loving the sweet, crunchy taste of SWEETIES," noted Cherry. "Our playful branding makes healthy eating more fun, which is a win-win for our customers and families."
To see this new product for yourself, stop by booth B1465!
