Thu. July 14th, 2016 - by Jessica Donnel

IRVINE, CA - In recognition of its place in the fight to advance agricultural technology, Western Growers has received a $30,000 grant from the Wells Fargo Foundation. The grant was awarded during the opening reception of the 2016 Forbes AgTech Summit on July 13. 

Hank Giclas, Senior Vice President, Western Growers

"Investment in technological solutions has never been more critical to agriculture, as we’ll need to dramatically increase food production to feed a rapidly growing population," explained Hank Giclas, Western Growers’ Senior Vice President, Strategic Planning, Science & Technology. "Wells Fargo’s generous contribution will be a key factor in helping Western Growers bring entrepreneurs together with farmers to develop these creative innovations."

Members of Western Growers Receiving the Wells Fargo Award

According to a press release, Western Growers will use these funds to create scholarships for entrepreneurs who join the newly launched Western Growers Center for Innovation & Technology, which we announced late last year. Wells Fargo, which has a proven record of lending to the U.S. commercial agriculture sector, will be able to lend critical sector expertise and help speed up commercialization for ag tech startups, the ag group explains. 

Matt Servatius, Head of CleanTech Banking, Wells Fargo

"Working together with Western Growers to create a scholarship program for agriculture technology entrepreneurs will promote commercialization of technical solutions for agriculture," said Matt Servatius, Head of Wells Fargo CleanTech Banking. "The Western Growers Center for Innovation & Technology engages our customers and other stakeholders that are developing technologies to promote sustainability and resource efficiency."

Start-up companies that are awarded a scholarship will have access to the following, Western Growers says:

  • A hot desk or workstation at the Center for Innovation & Technology for one year
  • All the benefits of being a Western Growers’ member and resident of the Center
  • Routine classes, workshops and networking opportunities to provide business and legal knowledge and customer connections
  • Amenities of a traditional office, including: 
    • Internet
    • Phones
    • Printers
    • Copiers, meeting and conference rooms
    • Technology to live stream events and presentations

Scholarships funded through the Western Growers Foundation will be awarded based on financial need, utility to industry, business model and market potential, among other criteria, the press release reveals. The 2,800-square-foot Center for Innovation & Technology currently houses 20 startups, and the scholarship would support 10 additional technology companies to receive a coveted spot in the incubator.

To apply for the scholarship or to learn more about the Center for Innovation & Technology, the organization asks that you contact Hank Giclas at [email protected].

Western Growers

Thu. July 14th, 2016 - by Jessica Donnel

PHARR, TX - SmartCold, a Triple H family company, has been providing distribution and logistics out of Pharr, Texas since 2015. Strategically located just a few miles away from the Pharr-Reynosa bridge, SmartCold has been providing its in-depth services to produce companies like Del Rey Avocado, a family-owned business that both grows its own product and buys from Mexico. Patrick Lucy, Vice President of Organic Sales for Del Rey Avocado, spoke with me about what made SmartCold his company’s choice for its produce distribution needs.

Patrick Lucy, Vice President of Organic Sales, Del Rey Avocado“We’ve been working with SmartCold since April of 2015, thanks to a recommendation from one of our Co-Packers out of Mexico,” explained Patrick. “We were looking for a new company to work with, and after meeting with the people at SmartCold, we not only loved what they had to say, but they’ve been able to back up their promises.”

Patrick and Del Rey Avocado were one of SmartCold’s first clients, with the company growing from just five loads per week back then, to an average of 20 loads per week today. Del Rey Avocado cited SmartCold as one of the driving forces behind its increased volume and decreased rejections.

“The clarity of communication we have with SmartCold is unmatched. Whether it be through fax, email, or phone calls—our team is never afraid to call and check in for updates on our products,” Patrick shares about his experiences with the distribution company. “It’s that willingness to go the extra mile and do special loadings past hours that makes the difference. It helps us pass on that better service to our customers.”

Ownership of the product, Patrick says, is something SmartCold has taken very seriously. Because Del Rey Avocado is based in California, the company can’t always have eyes on the product. SmartCold makes this a non-issue.

“SmartCold provides us with quality control checks and always lets us know if anything is dinged, or running hot,” Patrick went on. “We’ve been very happy with the service. To have an effective cooler in Texas where most of our product from Mexico goes through in invaluable.”

Want to learn more about the services SmartCold can provide to the produce industry? Visit SmartCold.us to get an even more in-depth look.

SmartCold Del Ray Avocado 

Wed. July 13th, 2016 - by Jordan Okumura-Wright

SALINAS, CA – As the Salinas Valley moves through the peak of its growing season, Church Brothers Farm has joined the Labor of Love program to show its growers in the area support during this intense period of harvest. 

As the most recent addition to the program, two Church Brothers harvesting crews were surprised with random acts of kindness.

As pictured below, Pat Stafford and Angel Guiterrez of Church Brothers Farms showed special thanks to Clemente Reyes for being “one of the guys that is always helpful... always ready to do whatever is needed!” According to a press release, Clemente has dedicated 25 years to the agriculture industry and in his own words, says that he “Love(s) coming to work each day and love(s) working at Church Brothers.”

From left to right: Pat Stafford, Clemente Reyes, and Angel Guiterrez of Church Brothers Farms

On Friday, July 8th, one of the company’s crew was surprised with breakfast in the field. Another crew was surprised on Tuesday, July 12, with summer goodie bags waiting for them at the end of the day on the seats of their transportation out of the field. The bags contained beach towels, sunscreen, and sunscreen lip balm.

As most growers in harvesting season start their day before dawn, and does not end until sunset for some, the Labor of Love programs aims to support the hard work and commitment of agricultural farmworkers. The program’s goal is thank workers for their service to the industry, which results in year-round vegetables, with acts of kindess.

The Church Brothers Farms crew lining up for breakfast burritos

The Labor of Love program is ran by the Yuma Fresh Vegetable Association, and will continue throughout the Salinas Valley throughout the summer. Crews receiving support from the program will receive an assortment of kind acts, with different employees and companies being highlighted. 

Follow Labor of Love on Facebook or the program’s website to learn more about the program and see which crews and teams will be featured next.

Church Brothers Farms Labor of Love 

Wed. July 13th, 2016 - by Jessica Donnel

SALINAS, CA - As hundreds gather to see technology tied with agriculture, iFood Decision Sciences is adding to the platform with the launch of a new, on-trend method to collect and log important food safety and quality control data easily and with mobility.

Because now there’s an app for it.

“This new app is an enhancement to our existing system that allows food safety and quality control personnel increased mobility and ease when collecting data using an Apple or Android tablet,” Diane Wetherington, CEO of iFood Decision Sciences, said, according to a recent release. “Because these devices use either Wi-Fi or cellular data, they can be used in places where an Internet connection is not available or is spotty.”

Called iFood Decision Science’s--The Toolbox, this mobile method allows farm personnel to quickly complete field and harvest assessments required under both the stringent food safety regulations of today and third-party audits.

Available for download just in time for the ongoing Forbes AgTech Summit, which kicked off in Salinas, CA, yesterday and continues through today, The Toolbox is in line with the event that serves to smartest minds from both the high-tech and global agricultural industries.

“We are very excited to be unveiling this new app during the Forbes AgTech Summit,” said Wetherington. “We encourage interested companies to stop by the Innovation Showcase for a demonstration.”

Forbes AgTech Summit, 2015

“Technological solutions like our new app can help produce businesses simplify the burdensome task of documenting food safety data required of today’s fruit and vegetable farmers,” continued Wetherington. “The goal of all iFood Decision Sciences software solutions is to put our customers in control of their data so they can get back to the business of producing food.”

The company noted that other options for the app include conducting evaluations in packing, processing, or cold storage facilities for both food safety and product quality purposes. For field operations, the app allows companies to customize their food safety audit questionnaire according to specific Standard Operating Procedures (SOPs). Other capabilities include:

  • Automatically recording exact date and time when information is entered
  • Allowing users to record real-time photos of situations present in the field
  • Noting when any SOP is found out of compliance and allows users to specify what corrective actions were taken  

Away from the field, options for facilities are also included, allowing a company using the app to customize evaluations for their own food safety procedures, as well as create product quality metrics. It can record data for items like product testing with targets specific to an individual commodity and/or variety, monitor temperature and store photos at time of shipment, and much more. If that isn’t enough, the company added that all data can be input and read in either English or Spanish.

“So many of our fruit and vegetable clients tell us their food safety personnel are spending as much as 60% of their time collecting and recording food safety data,” Wetherington said. “This leaves little time to focus on the more important job of managing risk and enhancing product quality.”

Users must have an account, set up for them by iFood Decision Sciences, before they can utilize the new app. For those not attending Forbes AgTech Summit and wanting to look into the app, you can learn more by going to www.idsfoodsafety.com.

iFood Decision Sciences

Wed. July 13th, 2016 - by Laura Hillen

MONTEREY, CA – As the industry prepares for the next round of shows and programs to round out the event season, respected leaders, chefs, and even produce fledglings are looking forward to the upcoming PMA Foodservice Conference and Expo, and its desire to cultivate the passion within our industry. 

With the event peeking just around the corner, there’s one program in particular which will speak to the foodservice and culinary creativity side of the industry; the Hands-On Fruit & Vegetable Training Program.

Jill Overdorf, Director Business and Culinary Development; Corporate Chef, Coosemans Shipping of L.A

Led by Jill Overdorf, Director of Business and Culinary Development and Corporate Executive Chef at Coosemans L.A. Shipping, this program looks to highlight the versatility and usage of different commodities with interactive application.

So just what unique opportunities does the program have to offer the industry? I took some time to speak with Jill about the event and her role, and she divulged the details in this exclusive… 

Q: What led to the conception of this program, and how does it add to the PMA Foodservice Conference as a whole?

Jill Overdorf, Coosemans L.A. Shipping: As a chef, I realized that there are very few opportunities for buyers, chefs, and menu developers to gather in an informal educational setting and learn about seasonal commodities that would be strong additions to their menus. PMA’s Foodservice Conference and Expo provided a natural opportunity to have attendees participate to learn more about fresh produce and the annual trends that are shaping purchasing and menu decisions.

Q: What are some of the diversifying or unique elements of this program, and how do you expect them to directly impact the industry?

Hands-On Fruit & Vegetable Training, PMA Foodservice Expo, 2015

Jill: I don’t know of any other day-long workshop taught by a chef with a passion for produce. With more plant-based menus being developed, this workshop provides the unique opportunity to touch, learn, taste, and envision new menu items based on the products being showcased. By opening the workshop with an overview of current trends, it will be easy for attendees to craft new and exciting innovations that will fit into their style of operation.

Q: How will an interactive program like this help the participating Career Pathways students grow as future members of the industry?

Hands-On Fruit & Vegetable Training, PMA Foodservice Expo, 2015

Jill: I have worked directly with Center for Growing Talent by PMA’s (CGTbyPMA) Career Pathways students since 2008. By introducing these new faces to products they have never tasted before, it broadens their palates and horizons for possibility.  Produce is about cultural identity, menu development, social trends, and good flavor; I have the enviable task of opening all of those doors for the Career Pathways students. And, by participating in the hands-on training, they will be able to interact with active industry members to network and ask questions about how they might fit into our amazing world of produce. 

Q: How does PMA’s Foodservice Conference and programs like the Hands-On Fruit & Vegetable Training benefit industry members?

Jill: I have attended PMA’s Foodservice Conference for almost a decade and I have learned that there are so many opportunities for one to learn throughout the weekend. By actively participating in all of the educational opportunities, an attendee can return to work invigorated and refreshed with new perspectives. Attendees should take advantage of the entire day of learning that is available to them on Saturday; companies would be well served to purchase a full access ticket so employees have the opportunity to learn about cutting edge ideas and trends and network. 

Q: What is one highlight to the Hands-On Fruit & Vegetable Training are you looking forward to the most, either for yourself or for participants?

Hands-On Fruit & Vegetable Training, PMA Foodservice Expo, 2015

Jill: Every year one or two of the participants in the Hands on Session will put their knife down, taste an item and start to smile; this is a great thing to watch. A flavor never before tasted, a product that was always so confounding to cut, a storage method explained – when I can provide that ‘a-ha’ moment for an attendee, I’ve had a great session. I am looking forward to another great workshop and I have already had some of last year’s participants let me know that they are returning – it should be another full room!  See you there.


For more information on the event at large and the Hands-On Training Program click here, and AndNowUKnow will see you at the Hyatt Regency Monterey Hotel & Spa from July 29-31!

PMA Foodservice Conference and Expo

Wed. July 13th, 2016 - by Melissa De Leon Chavez

CALIFORNIA - In an effort to avert the extinction of California’s Delta Smelt, state officials have proposed a plan that includes, among a number of strategies, the flushing of reservoir water into the Pacific.

With the intention being to build on the smelt habitat, which previously proved able to come back in certain conditions, the plan calls for 85,000 to 200,000 acre-feet of reservoir water to wash out to sea this summer.

A Delta Smelt

“I would call that part a little bit strongly worded,” U.S. Bureau of Reclamation Spokesman Shane Hunt said Monday, according to the Sacramento Bee, after reviewing the state’s proposal. “We’re fairly confident we’ll get some water, but I don’t think we’ll get anywhere close to the top end of this range that’s in this document.”

The overall reaction from Federal dam operators are that the strategies are a bit ambitious, according to the report.

With much of the state still in a drought, any topic involving water is one that could raise contention, and this amounts to draining what accounts for 25% of Folsom Lake.

Folsom Lake Dam (Source: The Oaked Ridge - Own work, CC BY-SA 4.0)

250,000 acre-feet is also called to be released into the Pacific Ocean next summer, both of which have raised concerns for some California communities and ag bodies about if this will affect our already highly sought-after water supply. The Sacramento Bee noted that 15 members of Congress from California sent a letter to the Obama administration last month, asking that it reject such a plan out of concern it could lead to Delta pumping restrictions that would “significantly reduce the water supply available to Californians.”

Hunt said that at this time, however, his agency does not have any plans to cut water deliveries, but rather to try to buy water from contractors or secure it for hydroelectricity.

Mark W. Cowin, Director, Department of Water Resources

Director of the State Department of Water Resources, Mark Cowin, also said that no plans to cut water deliveries are yet in place. 

Alternative strategies outlined in the same plan, proposed Tuesday, July 12th, were:

  • Releasing more water through the Yolo Bypass into the north Delta to create more zooplankton that smelt eat
  • Adding sediment, gravel, and sand to key areas of the estuary to improve the habitat
  • Restoring 5,530 acres of tidal wetlands
  • Providing additional funding to Sacramento-area governments to reduce stormwater contaminants
  • Stopping the release of nonnative predatory fish into the Delta

You can read the state’s full proposal here.

With what is being reported as a critical time for both the Delta smelt and for California water, and a schedule for the plan to begin or be completed by 2019, AndNowUKnow will report on this further as more information comes to light.

Wed. July 13th, 2016 - by Laura Hillen

BALTIMORE, MD - According to an annual market study of the top ten Baltimore retailers, conducted by Food World, Giant Foods is a leader in the region in supermarket sales. Based on the latest April-to-March fiscal year, the report shows Giant Foods generating $1.4 billion from 42 area stores; or about one-third of the total sales for the area.

Though they are in a top spot in the region, Giant’s market share in the area has been slipping over the past five years, according to the Baltimore Sun, with nontraditional food sellers such as convenience stores, drugstores, warehouse clubs, and mass merchants encroaching on traditional grocery sales.

Jeff Metzger, Publisher, Food World

"The market is still overstored," said Jeff Metzger, Food World's publisher, in the report. "There are a lot of different options in terms of the actual retailers themselves and the style of retailing. […] Baltimore is a very competitive, overstored, diverse marketplace, and it's been that way for about a decade now. It has created a lot of diversity, which is wonderful for consumers and not so wonderful for the actual retailers," he said.

While family-owned chains like Mars are selling stores, other competitive retailers on the list include Safeway which the report said maintained the number two slot, with $658 million in sales, and Shoppers Food & Pharmacy which was noted in third with $513 million in sales. Click here for the full list.

My Giant Supermarkets Baltimore, Maryland

The study noted that nontraditional food retailers, such as CVS, Costco, and Target, continue to carve out a significant share while conventional retailers that have been expanding in the Mid-Atlantic, such as Harris Teeter, Wegmans, and international food retailers, are growing and having an impact on the perennial market leaders.

Continue to read AndNowUKnow as we keep our finger on the pulse of the retail market.

Giant Foods

Wed. July 13th, 2016 - by Jessica Donnel

SALT LAKE CITY, UT - Seald Sweet International is expanding its use of the ReposiTrak® Compliance Management System, enabling it to evolve with the FSMA rules being finalized and augment its already robust food safety protocols.

Mayda Sotomayor, CEO, Seald Sweet“Food Safety is of critical importance to our company,” Mayda Sotomayor, Seald Sweet’s CEO, commented in a press release. “As our company continues to grow, it is imperative that our infrastructure and management systems ensure we are in compliance with all FSMA regulations as it pertains directly to Food Safety and traceability.”

Part of that continued growth is the recent expansion of Greenyard’s, who Seald Sweet merged with in June of last year, northeast U.S. operations and the development of a new New Jersey-based state-of-the-art fresh produce distribution facility.

Seald Sweet International citrus

Seald Sweet currently plans to relocate its northeast sales operations to that new facility when it opens in February of 2017.

Carlos Sotomayor, Manager of Food Safety, Seald Sweet

“We needed an automated system that would enable us to better manage required documentation from our domestic and international suppliers, now that FSMA’s Foreign Supplier Verification Program has been finalized,” said Carlos Sotomayor, Manager of Food Safety for Seald Sweet. “After using ReposiTrak on the supplier-side, we experienced that the system was accurate, efficient, and the best choice.”

The platform, which is powered by Park City Group’s technology, has two systems to manage compliance for missing or expired documents, or Compliance Management, and quick identifications of products in case of a recall, or Track & Trace.

Randall K. Fields, Chairman and CEO, Park City Group

“Our best-in-class user experience is one of the main reasons that well-known global suppliers, such as Seald Sweet International, are choosing ReposiTrak to manage their own upstream supply chains,” said Randall K. Fields, Chairman and CEO of Park City Group. “Their commitment to food safety and supply chain transparency make us proud to have them utilize our system.”

With FSMA regulations and rising demand for transparency in food safety, ReposiTrak®’s touts the ability to reduce the risk in the supply chain by identifying backward chaining sources and forward chaining recipients of products in near real-time.

Seald Sweet International

Wed. July 13th, 2016 - by Jessica Donnel

IRVINE, CA - With the fourth anniversary of California Avocado Month occurring this past June, the California Avocado Commission (CAC) went full force with consumer advertising, public relations, and social media programs to get the celebration going. CAC brought together an array of chefs, registered dietitian nutritionists (RDNs), bloggers, and other influencers to support the month-long festivities.

Jan DeLyser, Vice President of Marketing, California Avocado Commission“June 2016 was the fourth anniversary of California Avocado Month, which is timed for peak California crop availability,” shared Jan DeLyser, CAC’s Vice President of Marketing. “Our marketing activities throughout the month were designed to communicate California avocado seasonality as well as to encourage consumer demand.”

California Avocado Commission Vice President of Marketing Jan DeLyser announcing the 4th anniversary of California Avocado Month. Image credited to CAC.

In a content sponsorship with popular “foodie” website Food 52, CAC was able to reach more than 15 million impressions with a stream of California avocado recipes, nutrition information, and photos throughout the entire month of June. Along with a popular consumer recipe contest supporting California Avocado Month, the campaign launched with a video highlighting “5 Ways to Eat Avocados all Day,” that has received more than 65,000 views on Instagram. You can watch the video itself below:

 

Also joining the CAC Avocado Month Coalition is renowned Chef Jessica Koslow of Sqirl, a Los Angeles-based restaurant known for locally grown and seasonal ingredients. Her new recipes, Crispy Potatoes with California Avocado Aioli and the Famous Damus Breakfast Sandwich, were featured by CAC in a national press release and on CaliforniaAvocado.com.

CAC also garnered the support of Valley Center California avocado growers Mike Sanders and Chris Ambuul, who hosted a “Dinner en Green” in their Rancho Santo Tomas avocado grove. Leading San Diego-based bloggers and RDNs on a tour of the grove, and providing a meal created by Chef Trey Foshee of George’s at the Cove and Galaxy Taco, the growers featured California avocados in every course. The event also saw RDN Katie Ferraro contributing a post on CAC’s The Scoop blog, highlighting the care local avocado growers take with the crop and showcasing the fruit’s versatility.

An online channel film crew recording content at CAC’s Dinner en Green event. Image credited to CAC.

“We are pleased with the integration across all of our marketing programs resulting in a successful California Avocado Month promotional period,” said DeLyser.

California avocado versatility was a main point of communication for CAC, who highlighted a dairy-free and gluten-free Avocado Mint Chip Ice Cream Sandwich created by Media RDN Trish O’Keefe on her blog, Dish by Trish. Chef Koslow also featured her recipe for California Avocado Cardamom Ice Cream in the press release, and made it available throughout the month at all three California Salt & Straw ice creamery locations.

According to a press release, the Commission spoke directly to fans of California Avocado Month via email, social media, and bloggers using the hashtag #CAAvocadoMonth. A few blogger highlights include the following: 

  • Avocado Caprese Pasta Salad by I Wash You Dry
  • Avocado Beet and Carrot Salad Wraps by A Southern Fairytale 
  • Cauliflower Rice Bowl with Chili Lime Chicken and California Avocado by Dine and Dish

Congrats on a successful California Avocado Month, CAC, and here’s to June 2017!

California Avocado Commission

Wed. July 13th, 2016 - by Melissa De Leon Chavez

BALTIMORE, MD - Taylor Farms continues to make moves in growth and expansion, both in products and in geography.

The company has announced plans to further its reach in the state of Maryland, expanding its manufacturing operations and adding upwards of 150 jobs to its Howard County location.

“Taylor Farms Maryland’s mission is to be America’s favorite maker of salads and fresh foods. We strive to be a leader in innovation, service, quality, and food safety,” commented Mike George, General Manager of Taylor Farms, according to Maryland’s Department of Commerce. “We are excited about our current growth and look forward to continuing our future opportunities for growth in the mid-Atlantic and northeast U.S.”

The operations currently employ about 500 people, and the expansion is a welcome addition to that number, according to Governor Larry Hogan.

Governor Larry Hogan, Maryland“Creating jobs and opportunities for our citizens by working with companies like Taylor Farms to help them expand will always be one of our top priorities,” the Governor commented, adding that the company is joining a series of operations growing their presence in the area and showing the the administration's efforts to strengthen the economy.

Part of those efforts include a number of state and local tax credits, which Taylor Farms will be eligible for as a result of this expansion project.

Allan H. Kittleman, a Howard County Executive, commented that it is gratifying to see Taylor Farms’ owners continue to grow the food distribution industry in the area, while Maryland Commerce Secretary Mike Gill said that the administration is proud Taylor Farms sees the benefits of doing business and growing in Maryland.

Mike Gill, Maryland Commerce Secretary “With access to one-third of the U.S. population within an overnight drive, Maryland provides a competitive advantage for a fresh-foods business like Taylor Farms to reach a significant customer base,” Gill said.

Over the last year, Taylor Farms contributed $4.9 million to community organizations and philanthropies, according to the report, and has been on a tract for growth in recent weeks with the launch of both its new Chef Crafted Salad Line and its new Organic Chopped Salad Kits.

AndNowUKnow will continue to report on all the latest in growth and innovations in the fresh produce industry for this category and beyond.

Taylor Farms