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VALENCIA, CA - Sunkist is turning up the flavor this summer, spotlighting the bold, tangy refreshment of California-grown grapefruit and introducing a new way to enjoy it — the 3lb and 5lb Grapefruit Combo Bags, now shipping nationwide.
With citrus demand climbing and shoppers seeking fresh, flavorful convenience, Sunkist’s Grapefruit combo bag is tailor-made for summer’s big moments — from backyard brunches to refreshing recipes on-the-go.
"Grapefruit brings a bold, refreshing twist to summer,” said Cassie Howard, Sr. Director of Category Management and Marketing at Sunkist Growers, Inc. “While citrus shines brightest in winter, our grapefruit and summer varieties are perfect for warm-weather moments. With our new 3lb and 5lb grapefruit combo bags, we’re making it easier than ever for families to enjoy fresh Sunkist citrus with convenience and value top of mind.”
According to a recent Sunkist-commissioned study, citrus consumption continues to grow, with over 80 percent of fresh fruit consumers eating some type of citrus weekly — a 6-point year-over-year increase. Grapefruit is seeing renewed enthusiasm among health-conscious shoppers, with premium perception of Sunkist fruit rising over the past year.
According to a press release, the newly designed combo bag, available for both California-grown Star Ruby and Marsh Ruby grapefruit varieties, offers a colorful mix that delivers both taste and nutrition all summer long.
“The combo bag is designed with our consumers in mind,” added Howard. “It reflects what shoppers are looking for: flavor, variety, freshness you can see, and the trusted quality of Sunkist citrus. Its versatility makes it perfect for families, foodies, and wellness-driven shoppers alike.”
Recent in-market trials of Sunkist grapefruit underscored just how well the product resonates with today’s citrus shoppers. Consumers praised the sweet-tart flavor, high vitamin C content, and added nutritional benefits like vitamin A and fiber. Most enjoy their grapefruit as a morning boost or refreshing snack — and over half expressed interest in incorporating grapefruit into more meals, particularly at dinnertime. With 80 percent seeing it as an incremental addition to their fruit basket, the combo bag presents a strong opportunity to drive both repeat purchases and new usage occasions.
Cassie Howard highlighted exciting new recipes Sunkist is bringing to consumers this summer: "Our Grapefruit Breakfast Boats are perfect for a refreshing start to your day. Try out Grapefruit Coconut Pie Cups for a delightful dessert. And for a vibrant summer appetizer, our Grapefruit Ceviche is a must-try."
To bring the category to life in-store, Sunkist is inviting retailers to join its Grapefruit Display Contest, running from May 1 to August 1. Contact your local Sunkist sales rep for complete contest rules and participation methods.
Sunkist is bringing even more to the table. In addition to grapefruit, the cooperative’s seasonal lineup features sweet Valencia oranges and bright, flavorful lemons — all available in both conventional and organic varieties. It’s a collection rooted in quality, grown by generations of family farmers who know citrus best.
With flavor, color, and refreshment packed into every piece of fruit, the Sunkist summer lineup invites citrus lovers everywhere to celebrate the season — and soak up the Sunny Days.




UNITED STATES - A strategic deal was recently proposed in the delivery sector as DoorDash proposed a $3.6 billion acquisition of London-based food delivery service Deliveroo.
According to reports from AP News, Deliveroo announced the bid after markets closed in Europe on Friday, noting that its board has decided to engage in talks with DoorDash about the possible offer and has given the company access to due diligence. Deliveroo’s Board of Directors has informed DoorDash that if a firm offer is made at the financial terms provided, it will recommend the bid to its shareholders, the source noted.
DoorDash must solidify its plans to make a firm buyout offer or not by May 23, as announced by Deliveroo.
We will keep a close eye on this transaction and others like it in the delivery and foodservice space. Be on the lookout for more updates from AndNowUKnow.
ONTARIO, CANADA - The 2025 CPMA Convention and Trade Show (CPMA 2025) was a resounding success attracting more than 4,300 attendees.
Over 325 companies accounted for 68,800 square feet of booth space on the Trade Show floor, a press release stated. Among those were 138 international exhibitors from 8 countries, 190 Canadian exhibitors, and 37 exhibitors who were new CPMA members.
CPMA congratulates the winners of this year’s awards. The following individuals and companies earned honours at this year’s event:
Best Booth Awards
New Product Showcase Awards
CPMA exhibitors generously donated 4.5 trailer loads—totaling 46,808 pounds—of fresh produce to the Montreal Food Bank. These donations will be distributed by Moisson Montréal and their community partners to support those in need. CPMA thanks all sponsors, volunteers, exhibitors, and attendees for making both these events possible and looks forward to welcoming you to Toronto, April 28th-30th, 2026, for the 2026 CPMA Annual Convention and Trade Show.
BRAMPTON, ONTARIO - Loblaw Companies Limited announced its unaudited financial results for the first quarter ended March 22, 2025.¹
During the quarter, Loblaw continued its focus on providing Canadians with quality, value, service, and convenience, across its coast-to-coast network of stores and digital platforms. Strong customer response to everyday value offerings, personalized PC Optimum™ loyalty offers, and impactful promotions drove continued sales momentum and market share gains, underpinned by positive unit sales and larger baskets in Food Retail, according to a press release.
In Drug Retail, pharmacy and healthcare services performed well, reflecting continued strong growth in prescription volumes and specialty drugs. Front store sales were strong across beauty categories and reflected an extended cough, cold and flu season, partially offset by the exit from certain items in the electronics category. Delivering against its capital investment plans to open approximately 80 new stores and 100 new clinics in 2025, the Company brought Hard Discount banners to five new communities and opened four new pharmacies with expanded clinics in the quarter, and opened a second T&T Supermarket in downtown Toronto.
“We will continue to support Canadian companies and brands, highlight Canadian-made products in our stores, and deliver value across our network,” said Per Bank, President and Chief Executive Officer, Loblaw Companies Limited. “Our commitment to retail excellence is resonating with customers and allowed us to deliver consistent financial results.”
2025 FIRST QUARTER HIGHLIGHTS
To view the full release directly from the retailer, click here.
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