BURLINGTON, ON - EarthFresh is debuting three fresh potato products under its new Celebratoes line.
Celebratoes are convenient recyclable trays of gluten-free fresh baby potatoes with savoury seasonings packs. These potatoes can be either microwaved, or oven roasted, to compliment a simple, wonderful meal for up to four people, according to a press release.
Celebratoes currently come in three different flavors: White Cheddar & Rosemary, Lemon & Garlic, and Jalapeno & Cheddar.
“With the convenience factor influencing eating occasions for North American consumers, we felt the need to provide our customers with a fresh, convenient potato option,” said Stephanie Cutaia, Marketing Manager for EarthFresh. “Our market research shows that changing consumer demographics and ‘time-starved’ consumers are having a dramatic influence on food preparation and consumption. Consumers are spending less time planning and preparing meals, but still demanding high quality, tasty food.”
Celebratoes are available in select stores now.