California Avocado Commission Names Connie Stukenberg as Retail Marketing Director

Tue. September 23rd, 2014
- by Jordan Okumura     

IRVINE, CA – The California Avocado Commission has welcomed back produce veteran Connie Stukenberg as a full-time Retail Marketing Director.  Connie previously worked on CAC’s merchandising staff from 2000 to 2009.

“CAC Vice President Jan DeLyser and I are thrilled to have Connie’s merchandising and marketing expertise on staff, as well as all that she brings to the table with her retail relationships and passion for California avocados,” said Tom Bellamore, CAC President.

In this new position, Connie’s responsibilities include calling on corporate accounts for Albertsons, Costco and Safeway, as well as retail marketing in Arizona and California, including the Los Angeles wholesale market, according to a press release.

“Connie is an expert in avocado merchandising and marketing,” said DeLyser.  “The relationships that she has built with retailers and others in the produce industry are invaluable.”

Starting in 1979, Connie has been affiliated with the produce industry for more than 30 years.  She co-founded Citrus Connection in 1987 and built the fresh juice business until California Day Fresh Foods, a Chiquita subsidiary that was later renamed Naked Juice, purchased it, according to a release.  She stayed with Naked Juice until 2000 when she joined CAC.

Connie is a recipient of the President’s Volunteer Service Award for recognition of more than 4,000 hours of volunteer service to community and country.  She has also been honored with the Fresh Produce and Floral Council’s “Buz” Bolstad Produce Achievement Award for service and contributions in 2012.

Congratulations in your return to CAC, Connie!