Duda Farm Fresh Foods, Wish Farms



Wed. October 10th, 2012

Duda Farm Fresh Foods will introduce its new line of seasonal packaging, Celery Celebrations, just in time for the busy holiday cooking season during PMA Fresh Summit. The new design features fun and festive graphics to engage consumers and drive impulse buys to enhance shelf impact during critical sales periods on the company’s entire line of whole and fresh cut celery products. Nichole Towell, Marketing Director, notes "Celery Celebrations offers our clients a turnkey solution to drive sales without any effort other than getting the product on the shelf – particularly during celebratory times of the year when consumers seek to use celery the most.” Duda Farm Fresh Foods will support the launch of the packaging with a holiday promotion targeted to consumers to further engage and inspire usage of the products.<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">Wish Farms is marking its 90th anniversary! The company will be celebrating at this year’s PMA Fresh Summit in booth number 1074 and promoting the launch of a new dynamic website that will include a recipe catalog, interactive map and a How’s My Picking?™ feature – linking consumers directly to their growers. Gary Wishnatzki, President and third generation owner, tells AndNowUKnow, "The PMA is the perfect time to get together and celebrate our innovative new website, and the many traditions and new beginnings that are marking our 90th anniversary."<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">