Fresh Express is launching a 30-Day Salad Swap campaign to encourage consumers to re-imagine the flavor profiles of their traditionally higher calorie foods in the form of lower calorie salads. Participants can download a free Salad Swap mobile app for delicious salad recipes to help create new favorite dishes. The app can also track meals, calories, activities and salad purchases for rewards. Money-saving coupons are also available. Chris Hill, Senior VP, Salads, says quote, “Virtually any food in moderation can be a tasty topping for a salad and this initiative can help consumers create specialty salads. Also, retailers can take advantage of this campaign by cross merchandising recipe items found through the app.” <hr class="legacyRuler"><hr class="invisible minimal-padding">Gourmet Trading is picking up momentum on its Caborca Mexican Green Asparagus. Production continues to increase weekly and is anticipated to peak by the end of this month. The season runs from January through April and then transitions into Baja and Washington. Kristen Francisco, VP of Sales and Marketing, tells us, "Although cold weather slowed down production this week, we expect to be back on track next week and quality is still looking excellent." The company also has a Purple asparagus program, which is expected to increase in volume by 58 percent this year compared to last year.<hr class="legacyRuler"><hr class="invisible minimal-padding">
