<p> Frieda’s is making it easier for shoppers to elevate their everyday menu in 2014. The company is introducing its new Flavor Essentials program to help turn specialty produce into must-have ingredients in U.S. homes.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> The five Flavor Essentials are Shallots, Ginger, Jicama, Fingerling Potatoes, and Heirloom Tomatoes. These items are consistently in good supply and high volume year-round from Frieda’s, and all meet the company’s high standard of quality, according to a press release. The program will provide participating retailers with merchandising suggestions, competitive pricing, and a national consumer campaign.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> Karen Caplan, President and CEO, says that Frieda’s mission is to show that shoppers can easily pair these fresh ingredients together, or feature them individually in everyday recipes, which are also featured on the company’s website. She adds, “The trend in clean eating is growing and shoppers are looking to cook more at home while adding more flavor to their daily meals. These five ingredients make a great addition to their healthy menu plans.”<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> For more information on Frieda’s new national campaign and to find some delicious recipes, please click the link below.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href=" http://www.friedas.com/friedas-5-flavor-essentials" target="_new"> Frieda’s Flavor Essentials </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding">
