SACRAMENTO, CA – General Produce has promoted Linda Luka to the newly created office of Director of Marketing and Communications.
“Linda has been intimately involved with our sales, marketing and merchandising programs through the years, and brings a high level of experience to this new position,” said Tom Chan, CEO of General Produce. “We realized we needed someone with her creativity, passion for produce and connection to General Produce to steward this effort.”
In her new role, Linda will help guide and maintain the company’s brand while managing internal and external communications.
“I believe General Produce has a unique and compelling story to tell about the company’s rich history, our valued customers, employees, vendors and this great community that we serve. I am thrilled to be the one to share that news,” said Linda Luka.
Linda has been affiliated with General Produce for 13 years where she held a variety of positions supporting merchandising and sales growth. Before joining General Produce, she was a retail produce specialist for Lucky Stores and Albertsons.
Congratulations on this new position, Linda!
