Green Giant Fresh is taking fresh herbs mainstream. The company is debuting new resealable stand-up pouches with breathable film that extends shelf-life and minimizes damage due to handling and temperature abuse. The 4 offerings- Basil, Cilantro, Curly and Italian Parsley – provide 50% more usable product with less stem than bunched herbs and 3 times more than traditional clam shell offerings. Jennifer Fancher, Director of Marketing, tells AndNowUKnow, “Investments in automated harvesting and packing, along with extended shelf life, bring real innovation and value to the herb category.” These new items also feature a Box Tops for Education coupon.<hr class="legacyRuler"><hr class="invisible minimal-padding">
