Grimmway Produce Group® Brings Leading Fresh Produce Trends to Life at the 2026 Global Produce & Floral Show; Ken Silveira, Eric Proffitt, and Ross Verner Comment

BAKERSFIELD, CA - Grimmway Produce Group® is bringing some of today’s leading food and consumer trends into the fresh produce aisle with new offerings across carrots, organic vegetables, and potatoes at the International Fresh Produce Association’s 2026 Global Produce & Floral Show in Orlando.

From functional snacking and convenient meal solutions to the growing demand for crispy, air-fryer-ready foods, Grimmway Produce Group® is translating how consumers eat, snack, and cook into new opportunities across the produce department.

“Our focus is on staying ahead of how consumers are changing the way they eat, snack, and cook, and translating those shifts into meaningful innovation across our categories. The Global Produce & Floral Show gives us the opportunity to bring that thinking to life and share how we’re shaping what’s next in fresh.” — Ken Silveira, CEO, Grimmway Produce Group®

Fresh Snacking for Every Lifestyle

Grimmway Produce Group® is bringing more flavor, functionality and convenience to carrot snacking with a lineup built around crisp carrot chips, flavorful dips and easy-to-enjoy formats. Leading the lineup is Grimmway Farms® Protein Snackers™, with select offerings delivering up to 10 grams of protein per serving. Grimmway Farms® Carrot Dunkables™ pairs crisp carrot chips with flavors kids love in a convenient, lunchbox-ready format featuring playful character graphics, while Cal-Organic Farms® extends the platform into organic with an organic carrot chip and dip tray.

Together, the lineup brings more variety to the way consumers snack on carrots, with options spanning protein and functionality, kid-friendly snacking and organic choices.

“Snacking has become an integral part of how consumers eat throughout the day, increasingly serving as a mini-meal occasion and creating demand for options that deliver more than convenience alone. From protein and functionality to kid-friendly and organic choices, our focus is on delivering fresh snacking for every lifestyle.” — Eric Proffitt, Chief Commercial Officer, Grimmway Produce Group®

Bringing Global Flavors Home and New Possibilities to Everyday Meals

Beyond snacking, Cal-Organic Farms® will showcase new offerings that bring global flavors home and create new possibilities for everyday meals. Featured innovations include Veggie Crunch, Coleslaw and Shredded Watermelon Radish, giving consumers versatile new ways to bring texture, color and variety to everyday meals.

The lineup builds on Cal-Organic Farms®’ leadership in organic vegetables while making it easier for consumers to explore new preparations, flavors and meal occasions at home.

Bringing the Air Fryer Occasion to Fresh Produce

In potatoes, Tasteful Selections® will showcase Crispy Potato Bites, an air-fryer-ready offering that brings the crispy potato experience into the fresh produce department. Featured flavors include Garlic Herb, Buffalo Ranch and Sweet Onion Asiago.
Combining fresh potatoes, bold flavors and air fryer convenience, the platform brings the crispiness and craveability consumers associate with fries and other crispy potato favorites into a fresh format for today’s cooking habits.

“Air fryers continue to change how consumers prepare potatoes at home and raise expectations for crispy texture. Tasteful Selections® is bringing that experience into the produce department with fresh solutions that deliver convenience, bold flavor and satisfying crispiness.” — Ross Verner, President, RPE LLC

A Broader View of What Fresh Can Be

Across carrots, organic vegetables and potatoes, the innovations on display at the Global Produce & Floral Show demonstrate how Grimmway Produce Group® is looking beyond individual products to build platforms around where consumers are headed. From functional snacking and kid-friendly solutions to global flavors, meal convenience and air fryer preparation, the portfolio reflects new possibilities for how fresh can fit into everyday life.

The featured concepts are part of a broader innovation pipeline focused on expanding usage occasions and creating new opportunities across the produce department.

Attendees can explore the full Grimmway Produce Group® innovation portfolio at Booth 1229 during the 2026 Global Produce & Floral Show in Orlando, Florida.