Heritage Packaging Presents Unique Resources and Packaging Solutions with HP Scitex Digital Printer


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Mon. December 16th, 2013 - by Jordan Okumura-Wright

<p>Heritage Paper is growing its presence in the printing and packaging category with a host of unique resources and tools. A developing direction for the company, where it is creating a name for itself as a leader in the industry, is digital printing on corrugated and other substrates. </p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Jim Clark, Manager, New Business Development, “We have many customers and applications for digital printing in the wines, beverages, processed foods and industrial packaging. An area where we are gaining traction is in fresh produce and fruit. Applications include apples, citrus, squash, cherries and other items which are offered in POP Displays and pallet wraps for bulk bins.”</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Advantages for customers utilizing Heritage Paper’s unique digital printing capabilities include litho quality printing without the need for printing plates. Larger customers looking to streamline their packaging supply chains are switching from litho/flexo to digital printing on the HP Scitex printer to move to more sustainable, just-in-time manufacturing. Program benefits also include finish using clay coated white liner, and bright white gloss as well as waterproof inks which will not run. Corrugated substrates which meet the needs of produce and fruit are also available in quantities customers need such as 500, 5000, 10000, 20000 count packages. For effective marketing, new graphics using variable data can be introduced quickly.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Clark notes, “We see retailers like Costco, Safeway, Wal-Mart and Kroger’s using POP Displays to bring the customer to a product to make a purchase decision. Smart graphics and header cards do that today. Our customers like the idea of refreshing their presentation for the season or to emphasize a new product. With our shorter runs, no printing plate costs and quick turnaround, we can meet those needs economically.”</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Stay tuned as this company helps the printing and packaging category evolve.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href=" http://www.heritagepaper.com/services/large-format-digital-printing" target="_new"> Heritage Paper </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">