Homegrown Organic Farms' Parker Anderson Details Domestic Stonefruit Season and Category Opportunities at Retail

PORTERVILLE, CA - Reporting a strong start to its domestic stonefruit season, Homegrown Organic Farms breaks down the strategies necessary to keep category sales high throughout the summer.

“We’re seeing excellent quality across our organic stonefruit varieties, with clean, vibrant fruit, strong sizing, and solid volume projections,” begins Parker Anderson, Tree Fruit Category Manager. “Favorable weather during bloom and early fruit set the stage for a successful season. With the added supply from our new partnership with Kliewer Family Farms, we’re well-positioned to support our retail partners with consistent, flavorful fruit throughout the summer.”

In addition to its new partnership, the company has expanded its Regenerative Organic Certified® offerings—a farming approach that restores the land, supports soil biodiversity, and delivers incredibly flavorful fruit.

“We’re also offering conventional stonefruit to provide added flexibility and convenience for our retail partners,” adds Parker. “Paired with our EFI-certified facility, our program reflects a deep, holistic commitment to fair labor, food safety, and sustainability. This isn’t just a stonefruit program—it’s a mission-driven partnership rooted in transparency, integrity, and people-first values.”

As a 100% employee-owned company, the team is personally invested in the quality of every piece of fruit they grow, pack, and ship. This is something shoppers deeply care about when reaching for products to add to their baskets.

“Stonefruit sells itself when it’s ripe, juicy, and full of flavor—but storytelling still matters,” Parker notes. “Shoppers care about where and how their food is grown. With Homegrown, you’re offering more than great fruit—you’re offering transparency, sustainability, and a connection to real family farms.”

We’ll stay connected to the stonefruit season as it unfolds, so stay tuned to us here at AndNowUKnow.