Houweling Tomatoes Successful Social Media Marketing


Sponsored Message
Water For All Learn More

Tue. October 30th, 2012

<p><strong>British Columbia</strong></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Houweling’s Tomatoes is pleased to announce their social media capital has grown within a 10-month span. The company states it uses various social media platforms like Facebook (16.5K+ fans), Twitter (1K+ followers), YouTube (4K+ views), its blog and Pinerest to reach out to their consumers.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>The company attributes the success to both a consistent conversational brand voice and additional programs such as the Houweling’s #365Green contest.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>“365Green was a huge learning experience and success at the same time,” says DavidBell, Chief Marketing Officer. “The goal was to engage with everyday Tomato enthusiasts on how Houweling’s as a company is able to focus on growing great tasting tomatoes, sustainably.”</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>The contest was available on Facebook and Twitter, where consumers could view Houweling’s ‘Seeds of Tomorrow’, an inspirational look at how the company works toward a sustainable future and invited viewers to share their own sustainability stories. </p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Thousands of entries were received and 10 lucky winners were drawn to receive free tomatoes for a year.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://www.houwelings.com" target="_new"> Houweling’s Tomatoes </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">