Litehouse Foods Instantly Fresh Herbs, Louisiana Sweet Potato Commission Campaign


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Tue. April 16th, 2013

Litehouse Foods is welcoming the growing popularity of the company's new line of freeze dried Instantly Fresh Herbs. With the addition of a little water for them to reconstitute completely, they are the perfect ingredient for providing exceptional flavor and aroma to any dish. Stacey Miller, Brand Development Manager, tells AndNowUKnow, “Litehouse Instantly Fresh Herbs are a great alternative to fresh herbs. Once our herbs are re-hydrated, they will instantly bring signature tastes and aromas to your favorite foods. The great thing about these herbs is that they have the convenience of dried herbs, but the taste of fresh herbs!”<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">The Louisiana Sweet Potato Commission is gearing up for a big push for the coming year's crop. The organization hopes to generate plenty of demand for 2013 with a marketing campaign that kicks off in late Summer and will ramp up through the Fall. René Simon, Executive Director of the Commission, tells AndNowUKnow, "The new variety Orleans, released by the Louisiana State University AgCenter Experiment Station will have promotable volumes for 2013. Orleans differs from the Beauragaurd variety in their uniform appearance which offers an aesthetically pleasing look and shape. Both varieties are great additions to any retail produce department."<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">