SALINAS, CA – Mann Packing Company has announced some new changes to its marketing department structure, with Gina Nucci being promoted to Director of Corporate Marketing and Loree Dowse assuming the role of Foodservice Marketing Manager.
In her newly-created position, Nucci will be tasked with leading Mann’s efforts to develop, implement, and evaluate marketing programs that promote Mann’s image in the marketplace. With a focus on developing strategic product messaging and supporting revenue-generating initiatives, she will be establishing and maintaining consistent company and brand messaging communication, according to a press release.
“The foodservice side of our business has been Gina’s baby for the last 18 years,” said Rick Russo, Executive Vice President of Sales and Marketing. “This new role will showcase all of her strengths at the corporate level now and allow her to execute campaigns with a broader scope and reach.”
Now Mann’s Foodservice Marketing Manager, Dowse will be heading all marketing programs geared toward the company’s foodservice customers. She began her tenure with the marketing team in December 2015, joining with not only a background in marketing and communications, but also culinary arts. In addition to traditional marketing activities, she also conducts recipe development, advises on new products, and authors the Foodservice blog Mann, That’s Easy!
“We’ve been working hard to put together a marketing team that reflects the growth our company has seen in the last few years,” added Russo. “We’re really humming now.”
Congrats to both women on these new roles within Mann’s marketing department!
