Mastronardi SUNSET® Making a Splash at PMA Fresh Summit


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Sun. October 20th, 2013 - by Sarah Hoxie

<p> All throughout PMA Fresh Summit, Mastronardi Produce/SUNSET® have been making their presence known.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> Some of the offerings Mastronardi/SUNSET® featured at New Orleans could be found at Booth 2738, where visitors could sample the largest assortment of tomatoes, peppers, and cucumbers. The booth also featured a fully functioning kitchen with SUNSET® Executive Chef Jason Rosso and his team cooking up the most flavorful dishes for everyone to try.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> Visitors also enjoyed making their own personalized label on the new SUNSET® label app, now available on the iTunes App Store, according to a press release. Visitors can print and share their own label with their friends. They can also try an assortment of SUNSET® tomatoes and vote for their favorite on the booth’s real-time voting app.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> Back by popular demand, the SUNSET® FlavorMobile has returned to PMA Fresh Summit and it’s better than ever. The SUNSET® FlavorMobile is a fun food truck that serves up complimentary delicious apps and snacks to anyone and everyone who stops by, according to a press release.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">“Last year at PMA Fresh Summit in Anaheim, we introduced the SUNSET® FlavorMobile and it was a huge hit,” said Chris Veillon, Director of Marketing. “Visitors are excited to try our products and learn how to incorporate them into recipes and see how versatile they are. This year we’re offering a wider variety of dishes to serve up and let people see for themselves how we’re inspired by flavor.”<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">In addition, Mastronardi’s new SunsetGrown.TV crew has also been interviewing attendees to find out how they are inspired by flavor and feature their answers on the custom designed Sunsetgrown.TV website as well as Mastronardi’s Booth 2738.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">And finally, Mastronardi has joined forces with local restaurants Bayona, Saints &amp; Sinners, Tommy’s Cuisine, and GW Fins. Restaurants patrons enjoyed complimentary SUNSET® Caprese Salad appetizers, which feature SUNSET’s all new Y.E.L.O.™ cocktail tomatoes. These customers were among the first people to sample this new, must-have tomato.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">As PMA winds down, Mastronardi continues to push the limits when it comes to flavor and product assortment.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href=" http://www.sunsetgrown.com" target="_new"> Mastronardi Produce </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">