Mission Produce, Wilcox Fresh


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Tue. December 11th, 2012

Mission Produce is ramping up for Super Bowl festivities with the addition of its new packing house in Mexico. Currently, supplies are great out of Mexico, ensuring promotable prices through the new year. The season has presented good movement and volume with the company continuing to grow on a global scale in both Japan and Chile. Jim Donovan, VP of Business Development, tells AndNowUKnow, "Chile has had a slow start this season due to a stronger market in Europe, but we are looking forward to the New Year with great opportunities for retailers to promote our avocado offerings."<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">Wilcox fresh and The Little Potato Company are bringing consumers their innovative new item, Potato Jazz. The microwaveable potato kits feature four fingerling potato creations: Savoury Herb, Zesty Italian, Chipotle, and Garlic and Parsley.The partnership is also offering an eye-catching display shipper, designed to stop traffic and drive sales. Jim Richter, Executive Vice President, Sales and Marketing for Wilcox Fresh, tells AndNowUKnow, "This is a great item for consumers who are looking for a quick and healthy meal solution. Plus, it requires no refrigeration and is the only 5 minute microwavable fresh potato product on the market."<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">