Oneonta Starr Ranch Growers Red and Green Anjou Pears, SunFed Growing Portfolio


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Tue. December 3rd, 2013 - by Sarah Hoxie

Oneonta Starr Ranch Growers is focusing on its Red and Green Anjou pears for the holiday season. The fruit, which is presenting large size and excellent quality, is always a popular choice during the season's festivities. Oneonta has seen a great crop this year with promotable volumes just in time for abundant presentations in the produce aisle. Red Anjous present a sweet, crispy taste with a slight hint of spice, while the green are very sweet, with a nice, refreshing, juicy eating experience. Scott Marboe, Director of Marketing, tells AndNowUKnow, "Both pears are great for salads and perfect for adding holiday colors to the menu and the decor. It’s been a wonderful season for Anjous and we are looking forward to promoting with our retailer partners."<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">SunFed is currently wrapping up an outstanding fall melon deal and is transitioning into the winter season of its program. The company is again expanding its portfolio of Perfect Organics® this year, with increased acreage of zucchini and cucumber, as well as new additions of eggplant, seedless cucumbers, hot peppers, and green bells. Matt Mandel, VP of Sales & Marketing, tells AndNowUKnow, “Success is all in the details...from strict food safety and quality protocols to investing in sustainability and extended shelf life for our entire product line. There is no silver bullet—it’s about doing things the right way, day in and day out. Thankfully, we have been successful at what we do and thus our growing portfolio has had great reception at the retail level.” Don’t miss the opportunity to meet with SunFed at the New York Produce Show at booth 231.<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">