SAN FRANCISCO, CA - A new chapter is unfolding for Simbe Robotics as the company announces the appointment of Chris Jensen as Chief Commercial Officer. This strategic addition to the leadership team comes at a pivotal time for the retail technology innovator, as it continues to drive advancements in retail operations and expand its market presence.
Chris Jensen brings a wealth of experience to his new role, having most recently served as Chief Revenue Officer at Ibotta. During his tenure, he led a team of over 250 professionals across sales, account management, and operations, helping the company achieve significant milestones, including its IPO on the NYSE in April 2024 and surpassing $400 million in revenue. His expertise in building scalable revenue functions and commercial operations aligns seamlessly with Simbe’s growth trajectory.
Jensen’s career also includes a role as Global Marketing Director at Whole Foods Market, where he established the company’s performance marketing function and spearheaded digital initiatives that generated over $300 million in incremental revenue. Additionally, his entrepreneurial spirit is evident in his founding of Givella, a fintech marketing platform that later merged with a European cashback company.
Simbe’s recent milestones underscore the company’s rapid growth and impact on the retail industry. As stated in the press release, the company successfully closed a $50 million Series C funding round led by Goldman Sachs in October 2024. Simbe also expanded its customer base significantly, adding more new and existing retailer partners in the past year than in the previous three years combined.
The company’s Tally fleet has achieved remarkable performance metrics, including:
- Over 1.1 million traversals completed in 3 million autonomous hours, equivalent to 348 years of operation
- Coverage of 1.2 million kilometers, enough to circle the globe 94 times
- Scanning of 12.5 billion price tags, identifying and enabling correction of 88 million errors
- Integration of data from over 15,000 brands and vendors to optimize supply chains
In his new role, Jensen will oversee Simbe’s Sales, Strategy/Value Realization, Business Development, and Customer Experience, Operations, and Support teams. His leadership will be instrumental in deepening board engagement, strengthening market presence, and building on the company’s existing momentum.
Based in Denver with his family, Jensen is poised to help Simbe continue its mission of transforming retail operations and delivering exceptional value to its customers worldwide. As the company looks ahead, this appointment marks an exciting step in its ongoing evolution.
