Sun World's pepper season is in the midst of transition as supplies start to wind down in the Coachella Valley of California, and pick up out of Mexico. Weather has had a major impact on the late pepper season out of Coachella but if freezes are avoided supplies will be available till the first week in January. Bell Peppers are available from the Los Mochis region of Mexico where quality is looking outstanding on Sun World’s LE ROUGE ROYALE® elongated sweet red peppers, Sweet Mini Peppers and red and yellow bell peppers. Sun World will also supply their Half and Full bulk display bins. Mexico Pepper Category Lead, Rudy Heras tells AndNowUKnow, “These bulk display bins continue to drive successful promotions for our customers, and we’re excited to now offer them out of Mexico.”<hr class="legacyRuler"><hr class="invisible minimal-padding">The Limoneira Company is expanding its Unleash the Natural Power of Lemons campaign. The company has been going to major metro markets like LA, Chicago and New York to find opinion leaders that will help Limoneira spread the word about the versatility of the popular citrus. Slated for 2013 are areas that include Miami, Texas, San Francisco, and Seattle. John Carter, Director of Global Sales, tells AndNowUKnow, "Each opinion leader has a specific expertise in health, beauty, recipes, lifestyle, and cleaning. By adding their thoughts in brief videos, we are personalizing and adding life to each of the lemon use segments in a creative way that shoppers can relate to nationally and regionally.” <hr class="legacyRuler"><hr class="invisible minimal-padding">
