CARMEL, CA – Tour de Fresh riders received a special send off yesterday from Ocean Mist Farms’ mascot, Arti the Artichoke, and U.S. Congressman Sam Farr.
Tour de Fresh is a collaborative industry event that brings produce brands and influencers together for a four-day cycling event to raise money for United Fresh’s Let’s Move Salad Bars to Schools campaign, according to a press release.
The goal of the event is to raise $120,000 to purchase 40 new salad bars to donate to school districts across the country.
Ocean Mist’s John Pattullo and Paul Scheider have taken on the challenge. The 250-mile ride will end at Fresh Summit in Anaheim.
Good luck to all the riders!