Well-Pict Poised for Best Year Ever, Purfresh New Program Total Active Environment


Sponsored Message
Water For All Learn More

Tue. April 2nd, 2013

Well-Pict Berries is poised for 2013 to be its best year ever. California crops are thriving as Oxnard, California berries, now in their spring harvest, are the result of the perfect mix of soil and moderate, coastal weather. The Oxnard berries are available through May. Watsonville and Salinas crops have just begun harvest. Irvine and Oceanside crops have also just begun and are ripe, juicy, and flavorful. Dan Crowley, Vice President of Sales, tells AndNowUKnow, “Well-Pict is in position for the summer with proprietary berries, known worldwide for their size, juiciness, and aroma.”<hr class="legacyRuler"><hr class="invisible minimal-padding">Purfresh will soon begin trials of its new innovative program Total Active Environment™, a mix of ground-breaking science and technology. TAE helps create and control an optimal environment for each specific perishable commodity that is utilizing the Purfresh solution, from blueberries to avocados. Maria Ralph, Director of Marketing, tells AndNowUKnow, "The Total Active Environment,includes the revolutionary component of Intellipur™, which engages in monitoring and controlling the environment as a product travels long distances. It tracks concerns that include temperature, relative humidity, and CO2 levels in realtime, allowing the customer to engage in its success along the supply chain. We believe that every degree matters."<hr class="legacyRuler"><hr class="invisible minimal-padding">