AgroFresh Partners With Fruitways to Improve Color and Texture in Pome Fruit; Peter Wood and Jaco Moelich Comment


Sponsored Message
Learn More

Wed. July 10th, 2024 - by Anne Allen

PHILADELPHIA, PA - After 20 years of partnership with AgroFresh Solutions, Fruitways is adding the company’s Harvista™ 1.3 SC as a near-harvest product to operations. With this tool in hand, Fruitways has another valuable asset to manage produce quality before and during harvest.

Peter Wood, Country Manager South Africa, AgroFresh

“It fills us with a sense of pride and satisfaction knowing that Fruitways and the pome industry is benefiting from the research and investments AgroFresh has made, and is still making, in the sphere of quality management,” said Peter Wood, Country Manager South Africa, AgroFresh. “Collaborations like the one with Fruitways are the cornerstone of the success AgroFresh has had over decades in the industry. We answer real quality and freshness challenges our customers face throughout the fresh produce supply chain.”

Since it began its partnership with AgroFresh, Fruitways integrated the SmartFresh™ Quality System into its operations.

According to a press release, AgroFresh commercialized the SmartFresh™ Quality System products based on 1-MCP, beginning in 2003 with application for apples. In the last 20 years, it has been expanded for use in multiple crops and new applications in field, storage, and transit.

Jaco Moelich, General Manager—Technical Services, Fruitways

“AgroFresh is an important supplier partner for us,” added Jaco Moelich, Fruitways General Manager—Technical Services. “Both Harvista and SmartFresh give us valuable tools to determine the timeframe that we want to harvest and when we want to pack the fruit for our clients. SmartFresh has really transformed the way we think about our post-harvest process and how we make decisions on storage and marketing of our fruit.”

For more information on this partnership, click here.

Keep reading ANUK for the latest in fresh produce collaborations.