Analysts Speculate Amazon is Looking Towards the French Grocery Market

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Mon. March 5th, 2018 - by Jordan Okumura-Wright

PARIS, FRANCE - Frédéric Duval, Country Manager of Amazon France, has spoken to the French newspaper Journal du Dimanche, stating that Amazon aims to launch grocery delivery service in France. Though the move does not yet have any clear traction, Reuters reports that analysts have speculated that Amazon would target the European food and supermarket sector following its purchase of Whole Foods last year.

Frédéric Duval, Country Manager, Amazon France

“(Food) is a strong development axis for Amazon since the launch of our Amazon Fresh offer in the U.S. in September 2016. We would very much like to launch this service in France, but everything in its own time. A launch represents an investment,” said Duval to Journal du Dimanche.

According to Reuters, privately held French supermarket operator Systeme U said that they are discussing a possible grocery supply deal with Amazon, which would pair well with Amazon’s initiative to create 2,000 new jobs in France, as reported by Journal du Dimanche.

Amazon headquarters

“Since 2010, we have invested more than two billion euros ($2.465 billion USD) in France,” said Duval to the news source. “Year to year, we strengthen our logistical chain. We created 1,500 posts in 2017.”

Though this is not the first time Amazon has eyed the French grocery market, as we previously reported, this move would involve delivery rather than brick and mortar.

We look forward to seeing Amazon’s continued expansion into the European market and hope you’ll stay with us here at AndNowUKnow.