Aptean Acquires Linkfresh
- by Kayla Webb
ALPHARETTA, CA - This week, Aptean, a global provider of software solutions, acquired produce industry ally and tech solutions provider Linkfresh. The move positions Aptean for more growth in the food industry by diversifying its portfolio and geographic reach of cloud-based solutions. Aptean will also be leveraging Linkfresh’s fresh food know-how to optimize niche food organizations with the necessary features and functions.
“Since its inception, Linkfresh has dedicated itself to servicing the needs of organizations in the fresh produce, protein, and egg sectors,” said Jeremy Wardell, General Manager of Linkfresh. “We help organizations run their businesses more effectively because we understand their unique challenges. Combining our industry, functional, and technical expertise with the experience and capabilities of Aptean allows us to provide a stronger offering to our customers, delivering increased value and ensuring they consistently exceed their operational and revenue goals.”
According to a press release, Linkfresh provides enterprise-wide ERP software solutions designed to help customers, including growers, packers, producers, and distributors of produce and protein items, control all aspects of their fresh food business. Furthermore, Linkfresh offers a the fresh food industry the tools needed to understand profitability, drive growth, and run operations more effectively—expertise Aptean will be pulling from as it hurtles both companies toward more growth opportunities.
“Acquiring Linkfresh expands our market-leading solutions for food organizations,” said TVN Reddy, CEO of Aptean. “The additions of Linkfresh’s dedicated focus and expertise in fresh foods, as well as its strong U.K. footprint, solidifies Aptean’s position as a provider of choice to food and beverage companies across North America and the United Kingdom.”
Both organizations share a mutual commitment to developing market-leading SaaS solutions utilizing Microsoft technology. The acquisition of Linkfresh will help extend Aptean’s core competencies to serve more distinct areas of the marketplace as it continues undergoing digital transformation.
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